Video

How to Understand Facebook Insights for Social Video
blog.hubspot.com

Hi. I’m Nick, and I’m new to the HubSpot Marketing Blog. But I’m not new to HubSpot. I’ve been working at HubSpot for over a year now, and in that time, I’ve created more than 50 videos for HubSpot’s Facebook page. And over the last year, we’ve grown our organic Facebook video views by nearly […]

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127 Facts You Probably Didn't Know About Video Marketing [Infographic]
blog.hubspot.com

Do you remember when the music video for “Gangnam Style” was everywhere? Seriously, it felt like everywhere on the internet, TV, and radio, you could find Psy dancing to the infectious hit song. What you might not remember about “Gangnam Style” is that it was record-setting: Back in 2012, it was the first video on YouTube […]

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Should You Jump on the Live Video Bandwagon?
feedproxy.google.com

Social media platforms have evolved. Today, you can do much more than just write posts and comments or upload pictures and videos. Now, you have the option to live-stream with your audience. It’s a cool concept, but should you be doing this? Absolutely. People love videos. You just need to make sure you’re effectively using […]

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Why 2017 Is the Year of Bots [Video]
blog.hubspot.com

Last week, while I was using a website’s chat feature to get some much-needed customer service, I realized something shocking: I couldn’t tell if I was chatting with a human or a bot. Before 2017, my notion of bots — and chatbots, specifically — was that they could only provide canned, basic responses before escalating […]

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Should You Even Bother With Bots? An Expert Weighs In [Video]
blog.hubspot.com

  If you’re a human with internet access in 2017, you’ve probably talked to a bot recently — even if you weren’t fully aware of it. With over five billion monthly active users on messaging platforms like Facebook Messenger and WhatsApp, the current tech landscape is set for a veritable explosion of chatbots and AI-based […]

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5 Myths About Video Marketing, Debunked
blog.hubspot.com

By now, you’ve probably heard video marketing is a powerful tool for generating leads and capturing new customers. So why aren’t you using it yet? For many small to medium businesses, the reluctance to adopt video comes from a fear of the unknown. Video marketing feels expensive, cumbersome, and difficult to track. And these would […]

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9 of the Best Free Video Editing Software to Try
blog.hubspot.com

If you’re reading this blog post, chances are you already know you should incorporate more video content into your marketing. But like most new strategies, you might need to prove its ROI before you get budget. And that can be tricky, because to make a great video, you need a few things — like a […]

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Marketers Weigh In: Which Live Video Platform Should You Use, and When?
blog.hubspot.com

Do you like to argue? I do. I come from a long line of debaters, negotiators, and general question-askers — and now, it turns out, sparking these discussions has become part of my job. That often manifests itself during our team’s lively Slack discussions  around everything between what’s for lunch and the latest marketing news — […]

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