Social

Which Social Media Network Makes Us Feel the Worst? [New Data]
blog.hubspot.com

I cannot tell you the number of times I’ve deactivated Facebook, re-joined, and deactivated again, only to repeat the process.  It began last fall, where much of social media was full of contention and — as it was later revealed — dripping with promoted political content with links to Russia. Everyone was digitally screaming at […]

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How to Understand Facebook Insights for Social Video
blog.hubspot.com

Hi. I’m Nick, and I’m new to the HubSpot Marketing Blog. But I’m not new to HubSpot. I’ve been working at HubSpot for over a year now, and in that time, I’ve created more than 50 videos for HubSpot’s Facebook page. And over the last year, we’ve grown our organic Facebook video views by nearly […]

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7 Social Media Fails to Avoid in 2017
blog.hubspot.com

Chances are you’ve witnessed a social media fail sometime in the past year. It usually results from a sense of urgency, or a miscommunication that ignores common sense, all for the sake of gaining attention. It’s true: Follow just a bit of poorly-advised posting on social media, and you, too, can create your very own […]

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How to Incorporate Social Proof on Every Page of Your Website
feedproxy.google.com

Every online marketer knows that the Internet is an insanely skeptical place. It’s with good reason. Let’s be honest. Our space is littered with faux gurus and hyped up promises. You’ve seen them: “Make $500 000 with your first online course launch.” “Give me 15 minutes, and I’ll give you a profit generating machine!” Okay, […]

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12 Free Social Media and Brand Monitoring Tools We Love (and Why)
blog.hubspot.com

Reputation is everything. And on the internet, that couldn’t be more true. It’s important to always know what people are saying about you — whether it’s your customers, your competitors, or the press. And on any given day, it can be tricky to keep up with what your audience is sharing across a variety of […]

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10 Ways to Distribute One Piece of Content (Besides Social Shares)
blog.hubspot.com

Long gone are the days of the old publish-and-pray method of content distribution. And even if it ever did work — it was far from effective. Today, planning the actual distribution of the content you’ve spent so many hours and resources expertly creating is just as critical to your marketing strategy as the quality of […]

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How We're Using Influencers to Drive Engagement on Social Media: A HubSpot Experiment
blog.hubspot.com

Ask any social media manager what they stress out about on any given day, and the answers you receive may vary. Some worry about having enough content to publish while others might worry about posting on the company page from their personal account. But almost all social media pros will agree upon one: news feed […]

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The Future of Social Media Is Here: These Are the Trends You Need to Know
blog.hubspot.com

It’s time we talked about how you’re using social media. That’s right, this is an intervention. We’re concerned about what you’re doing, and more importantly what you’re not doing. Your lack of adoption of new channels. Your total disrespect of mobile first users. Your reluctance to try video. Your fear of spending money on social […]

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