Snapchat

Why Brands and Influencers Are Leaving Snapchat for Instagram Stories
blog.hubspot.com

If you’ve been following the HubSpot Marketing Blog, you already know there’s a battle going on — between Facebook and Snapchat over the disappearing message. And so far, Facebook’s winning the battle — all because of Instagram. When Instagram Stories launched in August 2016, Snapchat had already been the first mover in the ephemeral, or […]

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A Quick Guide to Snapchat for Nonprofits
blog.hubspot.com

 Snapchat is on the rise in a big way. The popular photo-sharing and messaging app is becoming so big that even other social networks – like Facebook and Instagram – are beginning to incorporate their own versions of Snapchat’s unique features. Check out some of these statistics: 158 million active users creating 2.5 billion Snaps […]

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April Social Media News: AR on Facebook, Ads on Snapchat & More
blog.hubspot.com

April showers bring May flowers (depending on where you live). This April also brought an onslaught of augmented reality, or AR, from a few of your favorite social media apps. Just like last month, Facebook and Instagram continued to compete with Snap Inc. in April, with all three apps launching new products and features to […]

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March Social Media News: Facebook vs. Snapchat, WhatsApp for Business & More
blog.hubspot.com

March is known for a few major holidays and events. St. Patrick’s Day, U.S. college basketball tournaments, and the start of spring, to name a few. After this year, in the marketing world, March 2017 will also be known as the month when Facebook officially took on Snapchat. The world’s biggest social network launched ephemeral […]

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Will Snapchat Spectacles Be a Money-Maker? [Infographic]
blog.hubspot.com

At the dawn of Snapchat’s IPO, the marketing and financial worlds alike are simply buzzing with speculation. Will it sink or swim? Will it thrive, despite allegedly slowing user growth? And will its public-traded life get off on the right foot — or will it stumble, in a fate similar to social network IPOs past? […]

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9 Creative Snapchat Ideas for Brands
blog.hubspot.com

Snapchat boasts 160 million highly engaged users who like watching and engaging with billions of photos and videos per day. Suffice it to say, social media marketers need to capture and maintain the attention of their followers. But how exactly do you make that happen? Below, we’ve featured nine ideas for how to make your […]

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How to Grow Your Audience on Snapchat, According to Data From 217,000 Snaps
blog.hubspot.com

Most of us have learned by now that we should be using Snapchat. We know it’s popular among teens and millennials. We know visual, ephemeral content performs well. What we may not be as clear on is how to grow our audience on Snapchat — and how to keep them engaged. It’s a challenge to grow […]

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February Social Media News: Weather on Facebook, SNL on Snapchat & More
blog.hubspot.com

We spend a lot of time on social media sites — globally, it’s around two hours per day. But for all of that time spent social networking, we may not always know what’s going on behind the scenes with the sites themselves. To help you save time while staying informed, we’re launching a monthly social […]

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