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Simple | - Part 3

Simple

A Simple Guide to Using Hashtags on Twitter [Infographic]
blog.hubspot.com

I have a love-hate relationship with hashtags on Twitter. On the one hand, they’re a useful way to tie different conversations into one stream. When it comes to following a news item, entering a contest, or figuring out out what’s going on in your favorite sports game, they can be super helpful — and sometimes even fun. On […]

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An Introductory SQL Tutorial: How to Write Simple Queries
blog.hubspot.com

Ever heard of the computer language called SQL? You may have heard about it in the context of data analysis, but never really thought it would apply to you as a marketer. Or, you may have thought to yourself, “That’s for the really advanced data users. I could never do that.” Well, you couldn’t be more wrong! The most […]

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A Simple Formula for Writing Kick-Ass Blog Titles
blog.hubspot.com

Look, I said ass. And in a minute, you’ll know why. It’s one thing to write great content, but it’s another thing to get it read and ranked — which is where nailing the title comes in. Titles are what sell the content. They represent it in search engines, in email, and on social media. It’s no surprise, then, that […]

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How to Respond to People on Twitter: A Simple Guide for Businesses [Infographic]
blog.hubspot.com

Thanks to Twitter, businesses are closer to consumers than ever before. Tweets haven’t replaced phone calls and handwritten letters, but they’ve become a popular way for consumers to vocalize their questions, praise, or complaints — all in plain view of anyone who can find the conversation online. But customers don’t just expect you to read their tweets […]

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25 Simple Ways to Grow Your Email List
blog.hubspot.com

I have some bad news: Your email marketing database degrades by about 22.5% every year. Your contacts’ email addresses change as they move from one company to another, opt-out of your email communication, or abandon that old AOL address they only use to fill out forms on websites. As a marketer, it’s your job to make sure […]

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How to Use Excel: 14 Simple Excel Shortcuts, Tips & Tricks
blog.hubspot.com

Sometimes, Excel seems too good to be true. All I have to do is enter a formula, and pretty much anything I’d ever need to do manually can be done automatically. Need to merge two sheets with similar data? Excel can do it. Need to do simple math? Excel can do it. Need to combine information in […]

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3 Simple Ways to Personalize Content by Referral Source
blog.hubspot.com

Most marketers know the importance of creating unique content for different social mediums. For instance, would you use the same exact copy in a paid search ad that you did in a tweet? I hope I’m hearing a resounding, “No!”  And yet, many marketers aren’t fully prepared for what comes next: when a visitor actually clicks on a link and lands […]

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10 Simple Tips for Managing Freelancers
blog.hubspot.com

This post originally appeared on Agency Post. To read more content like this, subscribe to Agency Post. Hiring freelancers is an excellent way to help create the content you need with limited resources. Many marketing organizations and agencies find them essential to the way they do business. But once you’ve hired these freelancers, you’re going to have to manage them […]

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