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Decentralized Content Marketing: The Latest Trend We Need to Face
blog.hubspot.com

In the beginning, there were blogs. Ok, that’s not entirely accurate. In the beginning there was the printing press. Then about 500 years passed and there were blogs … but let’s cut to the recent stuff, shall we? The very existence of content marketing was predicated on the ability of any company, anywhere to start a blog. […]

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13 Important Questions You Need to Ask Yourself Before Blogging
feedproxy.google.com

What’s the most important factor of every blog post? Quality. But sometimes, it’s easy to find yourself in a grind, cranking out content because you think you’re supposed to. That’s when quality suffers. When it comes to blog posts, it’s really all or nothing. A “good” post will get the same engagement and traffic as a […]

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The Free Templates You Need for Visual Content Design
blog.hubspot.com

Visual content is in high demand. Just about every piece of content you create can be enhanced by some kind of visual element. And in social media, visuals pretty much make or break your presence. In fact, according to Buffer, tweets with images receive 18% more clicks, 89% more favorites, and 150% more retweets. And if […]

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22 Gmail Plugins That All Content Marketers Need to Know About
feedproxy.google.com

When email first came out, each time I got a new message, I loved it! Now? I get hundreds per day—it’s not quite as special anymore. But while the entertainment value of email has declined, its role in business has remained important. Of all the email options out there, I’m a big fan of Gmail. It’s […]

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38 Essential Website Redesign Terms You Need to Know
blog.hubspot.com

Every industry has its buzzwords, and web design is no different. If your head is spinning from seemingly endless jargon, or if you’re getting ready to redesign your company website and want to inform yourself on the most common technical terms in modern web design, then this is the list for you. Here are 37 […]

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Don’t Run A Railroad: Why Publishers Need to Think Like Marketers
blog.hubspot.com

There is a fundamental disconnect between what many publishers sell, and what their customers want. Publishers value and sell reach and demographics while their customers value and need campaigns that measurably increase sales pipelines. Today’s publishers need to be able to measure the full impact of client campaigns from initial awareness through to a final […]

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Online Security & Protection Measures: What All Ecommerce Owners Need to Know About PCI Compliance
blog.hubspot.com

  The modern world of technology can be frightening place. Sure, the internet has democratized information for developed countries, and is continuing to do so for emerging and developing countries across the globe. Big data is beginning to reach a catalyst point, at which its use and its profitability are growing parallel –– and at […]

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Why You Need a Social Media Calendar and How to Create One
feedproxy.google.com

You’ve heard of social media calendars before, but do you know what they are and how to use one? Chances are you don’t. And that’s okay… I didn’t either when I entered the realm of social media marketing. But once I learned about it and how to use it, it change how I marketed my businesses […]

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