This post originally appeared on HubSpot’s Agency Post. To read more content like this, subscribe to Agency Post. Crafting a clear, relevant, and click-worthy title is the most important thing you can do to ensure that the article you spent hours and hours researching and writing performs well. It is the filter people use to determine […]
This post originally appeared on HubSpot’s Agency Post. To read more content like this, subscribe to Agency Post. You may wan’t to sit down for this statistic. Ready? Only 2% of traffic converts on the first visit to a website. I repeat, 2%. Considering you work tirelessly to drive traffic to your website in the first place, […]
Advertising used to be about smoke and mirrors. The smoke was sometimes literal (“Sophisticated women smoke Virginia Slims!”) and the mirrors reflected who we were and/or wanted to be (“True Americans buy Ford”). But today, “BEST IN THE WEST” billboards are no longer effective because consumers’ expectations have changed. Every purchase is mere clicks […]
No matter how long you have been blogging, some of your posts will be always more popular than others. These posts tend to rank higher on Google and have more social shares and links from other websites. So the question is, how do you get more traffic to these popular posts? If people already like them, […]
Hiring good people is difficult, time consuming, and costly. If you’re in a constant cycle of hiring like most growing organizations, I don’t have to tell you about the time warp it can cause– but what about the cost? The more interviews you do, the more you spend. The more of your time that’s absorbed […]
When you think of my name, Neil Patel, what comes to mind? You probably see me as a marketing guru or as an expert who is good at driving traffic to websites. Although that’s true these days, I’ve made a lot of marketing blunders over the years. Luckily, most of these blunders affected my own […]
The best marketers I know are curious. They’re curious about the latest social media update. They’re curious about finding solutions to the biggest problems their customers face. And they’re curious about how they’re performing — especially in comparison to their peers. If you consider yourself a curious marketer, we’ve got a treat for you. Below is […]
Interviews are vulnerable times. There aren’t many things more nerve-wracking than walking into a room of people you desperately want to impress, and then getting questioned about (and ultimately judged on) your career choices, goals, strengths, weaknesses, and overall personality.