More

Your Content Strategy Needs More Consistency
blog.hubspot.com

If I told you that content creation is a vital part of every company’s marketing strategy, your response would probably be a sarcastic “Well, duh. Thanks for that cutting-edge insight, John.” That’s because most of us know how important content is to our inbound marketing and our brands — both our respective company brands, as […]

5
Like
Save
How to Get More Done by Doing Less
blog.hubspot.com

Productivity is generally thought of in terms of, “How do I get more done?” If we’re lucky, we work in teams and environments where that perspective is at least softened by combining it with a measure of efficiency or impact, but even then we don’t fully escape the rat-race-like pursuit of more. In fact, we […]

3
Like
Save
Are Micro-Influencers Or Macro-Influencers More Effective? [Infographic]
blog.hubspot.com

Chances are, if you spend time on Instagram, you’ve come across influencer posts on the platform. You know the kind I’m talking about — featuring a product or service, usually with the hashtag #sponsored or #ad in the caption. These influencers typically have hundreds of thousands of followers — or, in the case of people […]

3
Like
Save
July Social Media News: Snapchat Links, Instagram Photo Replies & More
blog.hubspot.com

In the age of the 24-hour news cycle, it’s tough — scratch that — it’s impossible to keep up with every single story that comes out. And that’s especially true of social media, where new features and apps are launched at a speed that leaves social media marketers wondering, “So … where should I post […]

3
Like
Save
How to Use Surveys to Hook More Customers
feedproxy.google.com

What’s the number one goal of content marketing? Besides the obvious answer of generating leads and making conversions, it’s maximizing engagement. Content marketing thrives on engagement! You want your audience to take an active interest in your content and interact with your brand. This typically comes in the form of likes, shares, comments, etc. But […]

10
Like
Save
How to Get More Followers on Instagram: A Guide to Earning Your First 1,000 Followers
blog.hubspot.com

You might already know that Instagram is a growing channel that lets individuals and businesses alike expand their brand. For businesses especially, it’s a way to humanize your brand, recruit future employees, showcase your product and company culture, delight customers, and generate new business. But here’s the deal: Unless you’re famous, it’s really hard to […]

8
Like
Save
14 PowerPoint Presentation Tips for Building More Creative Slideshows [+Templates]
blog.hubspot.com

I like to think of Microsoft PowerPoint as a test of basic marketing skills. To create a passing presentation, I need to demonstrate design skills, technical literacy, and a sense of personal style. If the presentation has a problem (like an unintended font, a broken link, or unreadable text), then I’ve probably failed the test. […]

7
Like
Save
These Are the Best Ways I’ve Discovered to Get More Facebook Followers Free
feedproxy.google.com

Facebook marketing is somewhat of a double-edged sword. On the one hand, Facebook had 1.94 billion monthly active users as of Q1 2017. That’s the most users of any social network by far. On the other hand, its organic reach is lousy. According to a study by Social@Ogilvy, Organic reach has declined to just six […]

9
Like
Save