Remember that exciting self-driving car news we broke yesterday? AAA Northern California, Nevada & Utah — largely known for its roadside assistance services — has partnered with Torc Robotics to develop safety criteria for self-driving cars. It all started when AAA launched its autonomous vehicle shuttle in Las Vegas back in November — which reportedly got […]
Wanna see something scary? That, my friends, is what I would call a definite downward trend — and for a post that, at its high point, received 10,000 views per month. Maybe it looks familiar. And maybe it doesn’t, but it looks like something you want to avoid at all costs. Either way — if […]
As marketers, we’ve gotten quite good at evolving our playbooks when it comes to SEO. But the changes we’ve seen to this point are nothing compared to what’s coming next. We’re no longer in the “early stages” of a new era of search — we’re here, now, witnessing new trends and best practices unfold in […]
And that’s actually pretty great. None of us will be happy in our careers every day of every year. If that’s what you’re looking for, good luck. But you should find satisfaction in the work you do regularly. Because as nice as it is to talk about work/life balance, it’s also important to remember just […]
Email marketing might be entering a mid-life crisis. According to Entrepreneur, 2017 marks its 40th birthday, with 1978 cited as the year when the first marketing email was delivered. The sender, the story goes, was Gary Thuerk, an employee of Digital Equipment Corporation — an infamous legend, of sorts, who’s referred to by some as the […]
It seems like we only just unpacked our fall sweaters, but believe it or not, it’s time for marketers like us to think jingle bells, not jack-o’-lanterns. While consumers are prepping their candy bowls for trick-or-treaters, we should be pouring ourselves a hearty glass of eggnog and planning out our holiday email campaigns. Email continues to […]
This post originally appeared on The Agency Post. To read more content like this, subscribe to The Agency Post. Dear Journalists, It’s me, PR. I wanted to write to you today as someone who has read countless articles on
This post originally appeared on The Agency Post. To read more content like this, subscribe to The Agency Post. The Chicago Manual of Style. The Associated Press Stylebook. And I guess I have to mention that college-age necessity: the MLA Handbook.