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SEO Cheat Sheet for Facebook, Yelp, Pinterest, Etsy, and Google [Infographics]
blog.hubspot.com

Before the internet was more widely available, your business may have relied on printed directories, such as the Yellow Pages, to be found and discovered by new customers. The greatest likelihood someone would call you over your competitors was if you paid for larger print ad placements, or if your brand’s name started with one of the […]

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How to Insert Google Calendar, Apple Calendar & Outlook Event Invites Into Your Marketing Emails
blog.hubspot.com

Have you ever registered for a webinar and then totally forgotten about it? Or perhaps you got an email about an upcoming workshop, but you were busy and forgot to put a reminder in your calendar for it? Yep, I’m guessing that’s happened even to the most type-A of us. Well, if you’re an email […]

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How to Crack Google Search Optimization for Your Unique Niche
feedproxy.google.com

Search engine optimization sounds great on paper, but when put into practice, it’s a bit tougher. Marketing in your specific niche can be slow and painful, especially if you’re just starting from scratch with a new website. Although it may feel like every keyword already has hundreds of thousands of competitive results, you can still […]

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Amazon Echo vs. Google Home: 5 Important Distinctions
blog.hubspot.com

It’s official. We live in an era when we can speak commands to machines — without the push of a button — and, most of the time, they will acquiesce. On top of that, we have access to more than one type of such technology and our choice of devices. As my Dad might say, […]

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The Ultimate Guide to Using Google Search Console as a Powerful SEO Tool
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Every SEO, webmaster, and digital marketer has a powerful tool at their disposal. I would go so far as to say that this tool is a must-have. You can’t do SEO without it. What is this powerful tool? It’s Google Search Console, or GSC for short (former Google Webmaster Tools, or GWT). GSC is a […]

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10 Free Apps Worth Checking Out on the Google App Marketplace
blog.hubspot.com

In today’s world, everything needs to be faster, easier, and free to get our attention. I sometimes wonder how anyone got anything done in the days before the internet. While on one hand it’s a little scary to realise how much we depend on digital apps to run a business, on the other hand, it […]

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7 Useful Reporting Hacks to Try in Google Sheets
blog.hubspot.com

While it might not be as powerful as the industry standard, Microsoft Excel, Google’s online spreadsheet tool, Google Sheets, provides several other advantages. From offering more collaboration capabilities, to having a more attractive price point (re: free), it’s no wonder that more and more marketers are turning to Google Sheets for their reporting. Whether you’re […]

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The Complete Guide to the Google Analytics Add-on for Google Sheets
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SEOs and marketers always have a lot on their plates. That’s why we care so much about tools that save us time. Any chance you get to automate some of your work is one that you should take. That’s why when I first came across the Google Analytics add-on for Google Sheets, I knew I […]

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