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What Happens When You Make Gated Content Free?
blog.hubspot.com

Whether you love ‘em or hate ‘em, chances are, you have an opinion about forms. Trust us — they’re not evil. We still use them, and still believe that many marketers should continue to do so, too. But truth be told, the “Should we gate our content?” question has been flying around HubSpot for a […]

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These Are the Best Ways I’ve Discovered to Get More Facebook Followers Free
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Facebook marketing is somewhat of a double-edged sword. On the one hand, Facebook had 1.94 billion monthly active users as of Q1 2017. That’s the most users of any social network by far. On the other hand, its organic reach is lousy. According to a study by Social@Ogilvy, Organic reach has declined to just six […]

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How to Deliver Data-Driven Web Design to Clients [Free Ebook]
blog.hubspot.com

As agencies continue to adopt principles of Growth-Driven Design, their client service-offerings must shift to reflect the new needs of this approach. Continuous improvement cycles — the structured, on-going validation process within Growth-Driven Design — is one of the primary advantages for clients and agencies over a traditional web design and development offering. Agencies maintain a […]

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How to Build A Business Plan That Actually Works [Free Template]
blog.hubspot.com

We’re living in a golden age of startups and side hustles, where it seems like more people than ever before are striking out on their own with new business ventures. Whether you’re just beginning to think about starting a business, or already drafting a formal document with your current business goals, it’s crucial to clearly […]

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How to Get Started With Paid Search [Free Guide]
blog.hubspot.com

In 2016, 96% of Google’s revenue came from paid search (or pay-per-click) advertising. Clearly, marketers are taking advantage of AdWords, but what does a great PPC campaign even look like? How do you ensure it drives ROI for your company? How do you even do a Google AdWords campaign? To help you get started the right way, […]

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Don't Fall For These 24 Myths About Facebook Ads [Free Guide]
blog.hubspot.com

Facebook Ads can help you increase your social following and boost the reach of your organic posts. But aren‘t CPC rates skyrocketing and lead generation ads taking over? Not so much. To help you distinguish fact from fiction as you start designing your Facebook Ads strategy, we’re dubunking 24 common myths about Facebook Ads below.  The […]

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32 Free Online Marketing Classes to Master Your Marketing Skills
blog.hubspot.com

I don’t know about you, but I miss going to school. I miss taking notes, studying, and most of all, learning a ton of new skills. That’s not to say I don’t learn a lot on the job here at HubSpot — because I absolutely do. But sometimes, there’s nothing quite like listening to a […]

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How to Design & Optimize Landing Pages [Free Ebook]
blog.hubspot.com

Landing pages are an essential component of any well-crafted, effective inbound marketing strategy. Whether your goal is to generate leads, sell products, or collect data, your landing pages are where the action happens. With the growing challenge of attracting and holding people’s attention online, it’s more important than ever to design your landing pages to […]

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