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Why Don't My Facebook Fans See My Posts? The Decline of Organic Facebook Reach
blog.hubspot.com

If you’ve been managing a Facebook Page over the past few years, you’ve likely noticed a drop in how many of your fans have been viewing and interacting with your organic posts. This decline in organic Facebook reach came to a head in 2014, when marketers started picking up on (and complaining about) the situation […]

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How to Customize Your Facebook Page: 7 Tips and Tricks
blog.hubspot.com

As the hub of your business presence on a (nearly) 1.6 billion-person social network, your Facebook Page has the potential to be a valuable marketing asset. From educating prospective customers to sharing company updates and educational resources with your existing customers, you can use your Facebook Page to target nearly every stage of your marketing […]

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Get More Out of Facebook: 12 Effective Tactics to Get More Shares and Likes
feedproxy.google.com

Everyone who uses Facebook for their business asks themselves the same question: “How do I get more shares and likes?” Even if you’re not active on Facebook, your readers can still share your content on Facebook to help you get even more traffic. For 99% of businesses with an online presence, it makes sense to […]

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3 Easy Facebook Store Options for Ecommerce
blog.hubspot.com

One of your goals as an ecommerce store owner is to remove as much friction as possible, right? When you know where your customers are hanging out, you should be able to set up shop right there. That’s why the Facebook store option is such an important opportunity. Rather than crossing your fingers that your […]

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12 Secret Facebook Features Every Marketer Should Be Using [Infographic]
blog.hubspot.com

This post originally appeared on HubSpot’s Agency Post. To read more content like this, subscribe to Agency Post. Using Facebook is easy enough — most of the 1.49 billion monthly active users on the site would agree. But the social media platform is constantly being updated with new features and tools that make using the platform as […]

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The 13 Best College Facebook Pages (And What Sets Them Apart)
blog.hubspot.com

The first thing you see when you visit a college or university’s Facebook Page is their cover photo. So you might visit a college’s Facebook Page that features a beautiful, colorful, high-definition cover photo and say, “Wow, they did a great job with their Facebook Page.” But, while the cover photo is certainly important, the very […]

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13 Times We Actually Enjoyed Facebook, LinkedIn, Twitter & Banner Ads
blog.hubspot.com

It’s easy to hate on online ads. Most of them are pretty awful. They can be interruptive, distracting, poorly designed, completely untargeted, or any sort of combination of the above.  But thankfully, not all online ads are bad. In fact, there are some pretty creative ads out there that have not only gotten people to click, but also seek out the ads […]

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Facebook Introduces "Donate Now" Button For Nonprofits: 3 Tips to Make the Most of It
blog.hubspot.com

While a strong social following on Facebook is already an immense advantage for nonprofits, those fans are about to become even more valuable. Thanks to the introduction of Facebook’s “Donate Now” button, it’s easier than ever for nonprofits to turn online engagement into meaningful monetary contributions.  About Facebook’s “Donate Now” Button The titan of social media has always been […]

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