Facebook

These Are the Best Ways I’ve Discovered to Get More Facebook Followers Free
feedproxy.google.com

Facebook marketing is somewhat of a double-edged sword. On the one hand, Facebook had 1.94 billion monthly active users as of Q1 2017. That’s the most users of any social network by far. On the other hand, its organic reach is lousy. According to a study by Social@Ogilvy, Organic reach has declined to just six […]

9
Like
Save
How We Generated 1 Million Facebook Video Views: A HubSpot Experiment
blog.hubspot.com

Gone are the days when social media publishing and engagement could be tacked onto the daily responsibilities of an intern — as were many of the first roles in social media. Today’s growth-minded organizations need a team of people ideating, creating, publishing, and promoting content on social media to drive meaningful returns on investment — […]

7
Like
Save
Is Facebook Messenger the New Email? 3 Experiments to Find Out
blog.hubspot.com

Let’s just come out with it: Email is becoming less effective for marketers. It might not be dead yet, but it’s not exactly the shiny new channel it used to be. Just think about your own inbox — how many marketing emails are you subscribed to that you delete without opening? We thought so. It […]

8
Like
Save
What We Learned From Spending $100k On Facebook Ads
blog.hubspot.com

For a three-person digital marketing team like ours, the prospect of having a big ad budget seemed like a distant dream. So when we were suddenly given $100K to spend on Facebook ads, we were positively giddy. And unbelievably nervous. As a lean SaaS startup, we have to be very wise with our marketing investments. […]

6
Like
Save
18 Essentials to Creating a Trust-Boosting Facebook Page
feedproxy.google.com

Trust has always been important from a marketing perspective. But in my opinion, it’s never been more important than it is today. That’s because so many consumers have an underlying cynicism about brands and companies. And why wouldn’t they be skeptical? Marketing communications account for 70% of today’s spam complaints. Just think of all the scam […]

4
Like
Save
14 Essential Tips for an Engaging Facebook Business Page
blog.hubspot.com

Whether you’re setting up a brand new Facebook Page for your brand, or you just want to make the most of your existing one, it’s probably a smart move — Facebook is home to nearly 2 billion monthly active users. It should be easy enough, right? Just slap together a photo, a couple of posts, […]

2
Like
Save
Don't Fall For These 24 Myths About Facebook Ads [Free Guide]
blog.hubspot.com

Facebook Ads can help you increase your social following and boost the reach of your organic posts. But aren‘t CPC rates skyrocketing and lead generation ads taking over? Not so much. To help you distinguish fact from fiction as you start designing your Facebook Ads strategy, we’re dubunking 24 common myths about Facebook Ads below.  The […]

4
Like
Save
How to Use Facebook Live: A Step-by-Step Guide
blog.hubspot.com

In April 2016, Facebook launched Facebook Live, a live video streaming service that lets anyone broadcast from their mobile devices straight to their Facebook News Feed. Since its launch, live streaming video has grown in popularity, with 16% of marketers broadcasting it in 2016. Facebook Live is particularly popular — videos see 3X the engagement […]

2
Like
Save