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Why Every Public Speaker Should be Using Messenger Bots
blog.hubspot.com

A few weeks ago, I gave a talk at the Multifamily Social Media Summit in Napa, CA. It was my second consecutive year attending the event, and I wanted to give the audience something fresh  —  my talk was going to be about Facebook Messenger. A few days before the talk, a member of the […]

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10 Free Templates Every Small Business Needs in 2018
blog.hubspot.com

Owning or working for a small business can be extremely rewarding. You have a good view of the business operations, your work is visible, and you have an opportunity to make a big impact during the company’s critical growth years. But then there are the less glamorous aspects — from tight budgets and limited resources […]

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How to Ensure Your Company Value Proposition Is Consistent on Every Marketing Channel
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Where can your customers reach you? I’m willing to bet you’re active on multiple platforms in addition to having a website and potentially a storefront location. Those of you who don’t have multiple marketing channels have a separate issue that needs to be addressed sooner rather than later. But for now, let’s assume at the bare […]

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How to Incorporate Social Proof on Every Page of Your Website
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Every online marketer knows that the Internet is an insanely skeptical place. It’s with good reason. Let’s be honest. Our space is littered with faux gurus and hyped up promises. You’ve seen them: “Make $500 000 with your first online course launch.” “Give me 15 minutes, and I’ll give you a profit generating machine!” Okay, […]

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What I Learned from Checking BuzzSumo Every Day for a Month
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I use a lot of different tools and various software for marketing. But one of my absolute favorites is BuzzSumo. I love it! At this point, I consider it a linchpin useful for several different aspects of marketing. And apparently I’m not alone. Big name brands, such as TechRadar, TechTarget and even Rolling Stone magazine, […]

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39 Things Every Sales Email Needs to Have
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Did you know Gmail alone has more than one billion monthly active users? That means roughly one in every seven humans on the planet has a Gmail account. And that’s what I love so much about email marketing: the fact that it’s so universal and allows you to reach such a huge audience. Just think about […]

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10 Content Curation Tools Every Marketer Needs
blog.hubspot.com

“Curation” is one of those words that’s always conveyed coolness to me. Take, for example, the job of curating art for a gallery, or curating music for a soundtrack. Cool, right? Content curation is just as much fun — and just as important. For the uninitiated, content curation consists of finding material relevant to your […]

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6 Websites Every Growth Hacker Should Bookmark
blog.hubspot.com

I’ll start by saying this: I am officially obsessed with growth hacking these days. I never thought of myself as a growth marketer, let alone a growth hacker. Maybe that’s because it’s a somewhat new concept — or a new name for a classic concept, at least. But as a content creator, I’ve learned how […]

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