Email

How to Use Instagram Photos to Boost Your Email Engagement [Infographic]
blog.hubspot.com

This post originally appeared on HubSpot’s Agency Post. To read more content like this, subscribe to Agency Post. Marketers love email marketing. And marketers love Instagram. But very rarely do they bring these two loves together: Curalate found that only 14% of marketers are using social media images in their email marketing efforts, and marketers leverage Instagram content […]

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10 Essential Email Subject Line Lessons (Straight From My Inbox)
blog.hubspot.com

The email inbox is a mysterious place. It’s given a private address and gets hidden behind lock and key. Only a lucky few businesses gain access to it, but once they do — it’s every brand for itself. The average consumer subscribes and receives emails from approximately 9 different brands and when your message finally […]

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13 Email Workflows You Should Be Using in Your Marketing Automation
blog.hubspot.com

Are your contacts going with the flow, or are they just sitting dormant in your marketing database? If you don’t have any automated email workflows set up, your answer is probably the latter — which means you’re missing out on some major opportunities to nurture and engage your existing contacts. Did you know that B2B marketers who implement […]

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21 Powerful Ways to Grow Your Email List [Infographic]
blog.hubspot.com

This post originally appeared on HubSpot’s Agency Post. To read more content like this, subscribe to Agency Post. I think we can all agree that things taste that much sweeter when we actually earn them: the promotion you got, the first car you bought with the money you saved mowing lawns for three summers, or the […]

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16 Examples of Awesome Email Marketing Campaigns
blog.hubspot.com

If you’re reading this, you probably have an email address (or two, or three …). In fact, you’ve probably been sending and receiving emails for years, and you’ve definitely received some questionable deliveries in your inbox.  Whether they were unexpected, uninformative, or had a subject line tHaT wAs fOrmAtTeD liKe tHiS, we bet you didn’t hesitate to direct […]

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Gmail, Outlook, Yahoo! & More: How to Optimize Emails for Different Email Clients
blog.hubspot.com

Email marketers don’t have it easy these days. In the early days of email marketing, we only had to worry about a handful of desktop email clients. Now, we have to make sure our marketing emails look good in a variety of desktop clients, from Gmail to Outlook to Yahoo! Mail. On top of that, you have to consider mobile users, […]

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From Beginner to Pro: A Complete Guide to Tripling Your Email Conversion Rate
feedproxy.google.com

You’re building your email list, right? If you’re not, you need to start today.  Email is by far the most effective marketing channel we have today. Capterra found that the average return on $1 spent on email marketing is $44.25. Nothing else comes even close.  Think about it: email gives you the ability to reach […]

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6 Email Tips and Tricks That Don’t Actually Work
blog.hubspot.com

It’s no secret that email marketing is a critical component of the inbound methodology. After all, why work so hard to build up a database of leads if you never do anything with them? An email campaign can be a very successful approach to nurturing leads through the funnel if you take the time early […]

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