Business

10 of the Best Ads from November: Elves, Llamas, and a Business Cat
blog.hubspot.com

If you think November is too early to be dreaming of sugarplum fairies and hanging the stockings with care, then consider this your official warning: this post is heavy on the holiday cheer. To everyone else, hello. November brought us a delightful crop of festive ads, including the much-anticipated annual Christmas spot from UK retailer […]

4
Like
Save
The Most Effective Ways to Generate Leads for Your Business
feedproxy.google.com

To survive, businesses constantly need to come up with new revenue streams. While you may generate plenty of money by improving customer retention by focusing on your existing customers, you’re only getting a small piece of the pie. The companies who focus on lead generation do more than just survive—they thrive. That’s where I want you […]

6
Like
Save
How Buyers Want to Talk to Your Business in 2018: The 3 Channels You Need
blog.hubspot.com

When we talk about conversion, we’re essentially talking about an exchange. Let’s say, for example, you’re offering a piece of downloadable content to your site visitors. It’s “free,” in terms of the lack of money paid for it, but some other information is traded. So, for example, in exchange for this ebook, the visitor fills […]

4
Like
Save
The Ultimate Guide to Using Instagram Story to Promote Your Business
feedproxy.google.com

Your company needs to be active on Instagram. Establishing a social media presence is essential for businesses to thrive in today’s day and age. But posting pictures isn’t enough. You need to take your Instagram strategy one step further and take advantage of posting stories to your profile. What’s an Instagram story? If you are unfamiliar, […]

2
Like
Save
How to Grow Your Business by Doing Less Work with UGC
feedproxy.google.com

Here’s an idea. Sit back and watch your business grow without spending money or putting in too much effort. Sounds too good to be true? User-generated content, also known as UGC, is an excellent way to promote your business. This promotional concept will help you get customers without spending any money. These are the top […]

8
Like
Save
Finding the Best Search Terms for Your Business: 10 Tools and Tips
blog.hubspot.com

Despite the ever-present advice that long-tail keywords are king, many businesses still struggle to strategically use them to get content to the top of organic and paid search results. The truth is, tackling these long-tail keywords feels hard when you know you’re up against the giants. I know. I worked with many startups before I […]

8
Like
Save
The 6-Step Brand Build to Grow Your Business on a Budget
blog.hubspot.com

In marketing, it seems like the word “brand” is used a lot — the leading brand, off-brand, personal brand … you get the picture.  But there’s often confusion around its meaning in business. What does it entail? Do I need to hire an expert? Branding is expensive, right? To that very last point, it doesn’t have to be. […]

5
Like
Save
29 LinkedIn Tips for Professional Networking, Business & Marketing
blog.hubspot.com

In April, LinkedIn announced it had reached 500 million members, making it one of the most popular social networks for professionals and one of the top social networks overall. But are you using LinkedIn to its fullest potential? With new social networks sprouting up constantly, LinkedIn is a platform that often gets underutilized or put […]

2
Like
Save