This content originally appeared on The Agency Post. To read more content like this, subscribe to The Agency Post. While the athletes have been battling it out on the field — sweating, crying, and even biting — brands have used the World Cup event to connect with a global fan base and even try out […]
Have you noticed how some of today’s biggest brands seem to have popped up out of nowhere and become overnight successes? I always wondered how that was possible. Is it just a matter of having one genius idea that no one else has thought about, ever? Or is it that these hugely successful companies are […]
This post originally appeared on the Ecommerce section of Inbound Hub. To read more content like this, subscribe here. Last night’s Super Bowl game was less than stellar action-wise. And unfortunately, the commercials were equally lackluster — going more for tearjerking than the humor and
This post originally appeared on Insiders, a new section on Inbound Hub. To read more content like this, subscribe to Insiders. We aren’t born with a good reputation — it’s something we earn over time. And the same rings true for your business.
Have you ever wondered what your personal brand is worth? Or, more importantly, your reputation? I think it’s priceless because the moment your burn it is the moment your career starts going down the drain. I’m so picky about my personal brand that I am willing to lose millions of dollars a year because of […]
Keeping your reputation squeaky clean’s about more than just good PR. You need to monitor social media — use Social Inbox or read this guide for a higher-level overview.
Yesterday I wrote about INBOUND keynote speaker Nate Silver’s decision to move his FiveThirtyEight blog from The New York Times to ESPN/ABC, and said the move reflected the rise of the “free agent journalist.” The gist of that story was that Silver has built his own free-floating plug-and-play media brand which he can attach to […]