A few months ago, the Sidekick team here at HubSpot decided everyone on the team should have a rapper name. I was dubbed “Queen Tweet.” Well, I can’t rap, and I’m certainly not royalty, but I do have experience with Twitter. Most recently, I joined the experts on Twitter’s Small Business Team to speak on a webinar about
Quite often when I’m on stage giving a keynote, I include a slide to encourage the audience that says the more content you create the easier it becomes. What I’m trying to explain to the audience is that no one starts out as a great photographer, writer, or filmmaker. We all start at zero and […]
Social media has been around for years, so it should be easy to figure out how to leverage it, right? In part it is true, but things get complicated by all the misinformation circulating about social media marketing. From leveraging tactics to tracking issues, you are bombarded with conflicting messages, including whether social media marketing is worth using […]
When it comes to promoting content and expanding a company’s reach, lots of shares is one of those metrics that every marketer wants to achieve. The more shares you get, the more traffic you get, the more leads you get … and so on and so forth. So while shares certainly aren’t the be-all-end-all for […]
I’ve had my content featured all over the web, ranging from sites like Business Insider and Entrepreneur Magazine to niche blogs like Copyblogger and Search Engine Land. Some of my posts did extremely well, while others didn’t do as well as I wanted. I’ve guest-posted over a hundred times and learned a lot over the years. If you […]
Email is one of the oldest online tools that most marketers still rely on today. Since marketers have been using email for so long, there is a ton of information out there that suggests the best and worst ways to optimize your email marketing — but not all of the advice is true.
SEO has been around for so many years that it should be easy to figure out what you should and shouldn’t do, right? I wish that were the case! The thing about SEO is that it’s constantly evolving. Not only does that mean a lot of the old information is inaccurate, but it also means there […]
I started Quick Sprout on April 17, 2007. Since then, I’ve collected 184,291 emails – 126,443 of which are still active. Since the blog’s inception, I sent 62,619,592 emails. It sounds like a lot of emails, but it really isn’t. Every time I write a blog post, I send out an email to my whole […]