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What Does Your Email Writing Style Say About You? [New Data]
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Every day, humans make snap judgments. In one Princeton study, participants made assumptions within 100 milliseconds of being exposed to a portrait. In a similar study on virtual bias, researchers at the University of British Columbia compared respondents’ in-person impressions with those obtained by only viewing Facebook photos — and the results revealed that passive, virtual impressions […]

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10 Myths About Lead Quality: Busted
blog.hubspot.com

Your leads are the driver of your business. To grow and to gain customers you need to have quality leads that are actively engaged in your organization’s offerings—leads that are a fit for organizations strategy. While every organization has a unique approach to categorizing its leads, there are several myths associated with lead quality many […]

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What I Learned About Content Marketing by Analyzing 614 Posts
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Can you believe that I’ve published 614 posts on Quick Sprout? I published my first post on April 16 back in 2007. Today, nearly eight years later, the blog gets well over 700,000 visitors a month. However, considering how long I’ve been blogging, I should have more visitors and ideally a quicker growth rate. For […]

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How to Talk to Pretty Much Anyone About Pretty Much Anything
blog.hubspot.com

Edith Wharton once said, “Ah, good conversation — there’s nothing like it, is there? The air of ideas is the only air worth breathing.” Ms. Wharton had a way with words (written and otherwise), but she would likely be horrified to know that most of our daily conversations nowadays start with shorthand texts or three-line emails. […]

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17 Stats You Should Know About Visual Content Marketing in 2015
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Each year in mid-January, when all of last year’s research has been published, we like to read through some of the major reports on inbound marketing, content marketing, social media and online behavior. At the risk of sounding like a broken record, honestly, it’s amazing how fast things can change in twelve short months and […]

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Running out of Topics to Blog about? Follow These 5 Simple Steps
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No matter how good of a writer or marketer you are, eventually you will run out of ideas to blog about. It’s just a matter of time. It happens to all of us… including me. What should you do when this happens? Throw in the towel and quit? Of course, not! Just follow the steps […]

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43 Tweetable Answers to Top Questions About Twitter
blog.hubspot.com

A few months ago, the Sidekick team here at HubSpot decided everyone on the team should have a rapper name. I was dubbed “Queen Tweet.” Well, I can’t rap, and I’m certainly not royalty, but I do have experience with Twitter. Most recently, I joined the experts on Twitter’s Small Business Team to speak on a webinar about

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Why We Need to Tell the Truth About Marketing
blog.hubspot.com

Quite often when I’m on stage giving a keynote, I include a slide to encourage the audience that says the more content you create the easier it becomes. What I’m trying to explain to the audience is that no one starts out as a great photographer, writer, or filmmaker. We all start at zero and […]

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