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FAQ This! Why Should I Care About Amazon AI?
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The past three months, it seems, have been a nonstop parade of major tech events and the new product announcements that come with them. One of the latest was last week’s AWS re:Invent, where Amazon announced a new suite of AI-enabled technology designed with businesses in mind. And while these new products, features, and tools come […]

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Just 12 Funny Tweets About Millennials Killing Things
blog.hubspot.com

You might not know it by looking at me, but I am a bloodthirsty and ruthless killer. That’s right, dear reader. That grinning exterior belies the horror of a murderer, born between the years of 1980 and 2000 and hell-bent on destruction. That’s right: I’m a millennial. Millennials — the enigmatic demographic marketers are desperately […]

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Everything You Need to Know About Generating Leads on Twitter
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People don’t always associate Twitter with marketing. If you’re not using Twitter to improve your business, you’re making a big mistake. Every year, about 200 billion tweets are sent out. This number is astonishing. With so much competition in the social media space, people may assume that Twitter’s best days are in the past. That’s […]

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The 6 Key Marketing Metrics Your CEO Actually Cares About
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Gone are the days of the CMO who isn’t fluent in metrics, analytics, and spreadsheets. The internet has made marketing far more measurable (and therefore more accountable to the CEO) than ever before. But CMOs struggle to find the right metrics that will get them credibility, and show how marketing contributes to the bottom line […]

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We Need to Talk About Uber.
blog.hubspot.com

Y’all. I don’t even know where to begin. Have you ever had one of those weeks, or maybe even long weekends, when you genuinely disconnect from or simply don’t have as much time to pay attention to tech news? But then, you come back from that brief reprieve, only for things to look kind of […]

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127 Facts You Probably Didn't Know About Video Marketing [Infographic]
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Do you remember when the music video for “Gangnam Style” was everywhere? Seriously, it felt like everywhere on the internet, TV, and radio, you could find Psy dancing to the infectious hit song. What you might not remember about “Gangnam Style” is that it was record-setting: Back in 2012, it was the first video on YouTube […]

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5 Myths About Video Marketing, Debunked
blog.hubspot.com

By now, you’ve probably heard video marketing is a powerful tool for generating leads and capturing new customers. So why aren’t you using it yet? For many small to medium businesses, the reluctance to adopt video comes from a fear of the unknown. Video marketing feels expensive, cumbersome, and difficult to track. And these would […]

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18 Hidden Snapchat Hacks & Features You'll Wish You Knew About Sooner
blog.hubspot.com

Snapchat, the one-to-one messaging app with more than 160 million daily active users, has earned a reputation for fast growth and innovation. But despite its success, it isn’t the most user-friendly app I’ve ever played around with. Many of its best features are buried so deep in the app that a lot of people don’t […]

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