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18 Hidden Snapchat Hacks & Features You'll Wish You Knew About Sooner
blog.hubspot.com

Snapchat, the one-to-one messaging app with more than 160 million daily active users, has earned a reputation for fast growth and innovation. But despite its success, it isn’t the most user-friendly app I’ve ever played around with. Many of its best features are buried so deep in the app that a lot of people don’t […]

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Should You Be Worried About The Next Google Algorithm Change?
feedproxy.google.com

“Everything changes and nothing stands still.” In this quote, Heraclitus of Ephesus was referring to life and the fundamental order of the cosmos. But he might as well be referring to Google’s chronic algorithm updates, even if he was a few centuries early. See, Google makes roughly 500 – 600 changes each year. Some are major, […]

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How to Decide What to Blog About: 6 Data-Driven Tactics for Choosing Blog Topics
blog.hubspot.com

Have you ever written a blog post you were sure was destined to go viral? You spent hours crafting each sentence — positive that your audience would devour each word, shared it on every possible social platform, and knew it would propel to internet fame in a matter of mere hours. You even thought about […]

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Internet Ad Spend Is About to Surpass TV Ad Spend [New Report]
blog.hubspot.com

There are few things I look forward to more every year than the release of Mary Meeker’s Internet Trends Report. It’s clear, it’s visually interesting, and most importantly, the results are always fascinating — with tremendous implications for marketers. Meeker’s report is chock-full of data about how the way users operate online is changing. And […]

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15 Hidden Instagram Hacks & Features Everyone Should Know About
blog.hubspot.com

Instagram has become the favorite social network of many — and not just for teens or Millennials. In fact, according to the Pew Research Center, 32% of online adults use Instagram — up 5% from the previous year. Compare that, for example, to 24% on Twitter. Plus, folks don’t just use Instagram casually — 35% […]

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Don't Fall For These 24 Myths About Facebook Ads [Free Guide]
blog.hubspot.com

Facebook Ads can help you increase your social following and boost the reach of your organic posts. But aren‘t CPC rates skyrocketing and lead generation ads taking over? Not so much. To help you distinguish fact from fiction as you start designing your Facebook Ads strategy, we’re dubunking 24 common myths about Facebook Ads below.  The […]

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17 Facts about Search Psychology You Should Know
feedproxy.google.com

People are predictable. They have a set of observable behaviors that can be analyzed and assessed in a scientific manner. And when you get right down to it, marketing is all about psychology. Understanding what makes consumers tick and what compels them to buy is your ticket to maximizing your ROI. And it’s no different […]

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Brain Typing & Skin Hearing: Everything You Need to Know About Facebook's 2017 F8 Conference
blog.hubspot.com

Since its launch in 2004, Facebook has been the leader of social media innovation and change. We’ve seen Facebook change the way we talk, text, share, and connect around the world. Today, Facebook is no longer an option for marketers. Globally, almost 2 billion people use Facebook, and more than 1 billion people use Messenger. […]

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