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Welcome back. If you’re just tuning in, allow me to catch you up: This post is the second in a two-part series on our experiment to move gated offer content onto a site page, and test different conversion methods. If you missed Part I, check it out here. Back in Part I, we saw significant […]
What catches your attention? The business of answering that question attracts hundreds of billions of dollars every year. As long as there have been things to buy, there’s been a market for human attention. Long ago, capitalizing on human attention consisted of little more than the call of a street vendor over the din of […]
Pee Loon Ishq Sufiyana Lyrics by Neka Kakkar & Sreerama is T-Series Mixtape composed by Abhijit Vaghani while video is directed by Ahmed Khan.
What’s the number one goal of content marketing? Besides the obvious answer of generating leads and making conversions, it’s maximizing engagement. Content marketing thrives on engagement! You want your audience to take an active interest in your content and interact with your brand. This typically comes in the form of likes, shares, comments, etc. But […]
As a B2B texting software, one of our main goals at Text Request is maximizing value, both for ourselves and our users. That’s what led us to focusing on organic traffic. Billions of people are looking for answers or solutions to their questions or problems, and we’re trying to add value. So we saw organic […]
Whenever a new app or technology is released, marketers are among the first to experiment with it — and to start creating new content with it. That’s because marketers are constantly competing for their audience’s attention — and often by the most innovating and engaging means possible. And right now, that means creating video content. […]
One of the most controversial phrases in the marketing today is, “pivot to video.” It strikes fear into the hearts and minds of writers, as we worry that our skills will be replaced by the looming popularity of videos. Luckily, our research has shown that audiences still want to read blog and news content. But […]