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New Research Firms Harness Wisdom of Crowds
blog.hubspot.com

The following post is an excerpt adapted from our new ebook, “The ‘Yelpification’ of the Software Buying Process: A CMO’s Guide.” Download your free copy if you want to learn about new firms that take a crowdsourced approach to doing research about business software programs.

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How to Use Infographics to Get Leads From Your Website
blog.hubspot.com

Infographics let you turn complex concepts, boring information, and eye-glaze-worthy data into visually enticing graphics that catch people’s attention. They get shared frequently on social media and have more potential to go viral than a simple text-only blog post with the same information. As a result, creating infographics for your website can get you more […]

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How to Work Less, the Modern CMO & More in HubSpot Content This Week
blog.hubspot.com

This week in HubSpot content: time. It structures our days; it structures our lives. It can seem to fly by or drag on, but an hour always consists of 60 minutes, a week always consists of seven days, and so on. “The future is something which everyone reaches at a rate of 60 minutes an 

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The Essential Cheat Sheet for Social Media Cover Photo Dimensions [+ Pre-Sized Templates]
blog.hubspot.com

Editor’s Note: This post has been updated to reflect the latest social media cover photo dimensions for 2014. The rapidly growing user bases of photo-centric sites like Instagram and Pinterest, and the recent image-focused redesign of Facebook’s

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The Definition of Responsive Design [In Under 100 Words]
blog.hubspot.com

Responsive design is the method of designing web pages that automatically appear in their optimized form on all devices. In other words, responsive design automatically reformats your website for all screen sizes so your website visitors can easily interact with your site no matter what device they’re using.

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Where Nonprofits Spend Their Time With Social Media Marketing [New Data]
blog.hubspot.com

There’s no shortage of advice in the blogosphere on how and where to spend your time on social media. How organizations are actually spending their time online, however, is a different story.

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7 Little Tricks to Spruce Up an Ugly Excel Graph
blog.hubspot.com

It’s really tempting to let terrible Excel graphs creep into your marketing. Your boss doesn’t care about little things like how graphs look, right? And whatever Excel comes up with as the default is probably fine … right?

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How Marketers Can Get More Respect and Love
blog.hubspot.com

Though I’ve never had the word “marketing” in my job title and it hasn’t been part of my official role at HubSpot, I think of myself as part marketer and part developer. My current passion project (as part of HubSpot Labs) is inbound.org, which helps marketers connect to great resources and each other. In short, I […]

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