Most Recent

The Character Count Guide for Blog Posts, Videos, Tweets & More
blog.hubspot.com

When it comes to writing text for your blog and social media posts, many marketers wonder, “But what’s the character limit?” It’s never a simple question — sometimes, it’s answered by parameters established by certain channels. And on other occasions, it’s more a question of what’s ideal. For example, you probably know the character limit […]

3
Like
Save
5 Popular Blog Post Topics That Everyone Loves to Share
feedproxy.google.com

If you’re a content marketer of any type, you know how crucial it is for your blog posts to make a splash. If you were to look over my shoulder any day of the week, you’d see me checking my social sharing metrics. Just this morning, I logged in to Buzzsumo to take a look […]

4
Like
Save
Is an MBA Worth the Money?
blog.hubspot.com

Here on the HubSpot Marketing Blog, I haven’t exactly made it a secret that I went to business school. It was an experience that provided two years’ worth of fodder, lessons learned, and other actionables that I like to share here. But there’s one question I have yet to answer, at least in this venue, […]

3
Like
Save
8 How-To Videos We Love (and Why)
blog.hubspot.com

Have you ever learned how to do something with the help of an internet search? The answer is most likely a resounding “yes.” Most recently, I taught myself how to fold a fitted sheet with a helpful video from homemaker extraordinaire and friend of Snoop Dogg Martha Stewart. Videos are an especially compelling way to […]

8
Like
Save
4 Strategies to Spark On-Demand Creativity
blog.hubspot.com

Back in the “Mad Men” days, only writers and artists were held accountable for driving an agency’s creativity. Today, that dynamic has expanded to include just about everyone. Whether it’s the account services team bringing fresh ideas to clients, the business development team finding new ways to engage with prospects, or creative services producing content, […]

4
Like
Save
What is Latent Semantic Indexing & Why Does it Matter for Your SEO Strategy?
blog.hubspot.com

I’ll admit that when I first heard a colleague mention “latent semantic indexing,” my immediate response was simply, “What?” Luckily, although it sounds like something that requires a degree in computer science, it’s actually a concept you’re probably familiar with — particularly if you have some basic knowledge of keywords and their close relationship with […]

4
Like
Save
24 Growth Hacks to Try Today
blog.hubspot.com

When I find a good growth marketing resource, I remember it and hold onto it for dear life. Whether it’s a how-to video on a specific growth topic or an expert’s blog, I treasure every piece of quality advice I can find. But one thing that’s been a bit trickier to track down is a […]

7
Like
Save
The Beginner's Guide to Retargeting Campaigns [Free Ebook]
blog.hubspot.com

If you’ve heard of retargeting and think it’s a strategy you want to invest more in, you’re in good company. According to a study by AdRoll, almost 90% of marketers are planning to increase or maintain their retargeting spend in the next year. Although it’s a popular tactic for marketers, if you’re new to retargeting, it can be […]

6
Like
Save