Software

Do You REALLY Need to Host a Webinar?
blog.hubspot.com

Don’t be fooled: Webinars can be a lot more work than they may initially seem. Conducting one is more than just getting an expert or two in a room together to talk for an hour. It takes careful planning, promotion, content creation, and collaboration.

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Reminder: 30-Day Blog Challenge Begins January 2
blog.hubspot.com

By now you’re probably just about to sign out of your email and get ready for that New Year’s party. But before you go, just a quick reminder about what’s coming up in the New Year … On January 2, the 30-Day Blog Challenge will begin. We are challenging everyone to commit

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How to Lose Money on Your Ecommerce Site This Holiday Season
blog.hubspot.com

This post originally appeared on Inbound Ecommerce, a new section of Inbound Hub. Subscribe here to read more content like this from Inbound Ecommerce. With your marketing dollars driving traffic to your ecommerce site this holiday season, you may think you can sit back and watch all the new customers roll in.

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Taking Some Time Off? How to Leave a Creative Out-of-Office Message
blog.hubspot.com

Ah, the out-of-office message: The email equivalent of a dead end. Seeing as we’re in the thick of a holiday season, my guess is you’re either going to be setting one of these auto-replies up or seeing a whole lot of them bouncing back into your inbox.

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5 Ugly (But Effective) Pieces of Marketing Collateral
blog.hubspot.com

This post originally appeared on Inbound Insiders, a new section of Inbound Hub. To read more content like this, subscribe to Inbound Insiders. Perfectionism is a marketer’s worst enemy. When you spend too much time sweating the details, you risk slowing down your momentum.

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6 Content Challenges Facing Enterprise Marketers (Plus Some Helpful Solutions)
blog.hubspot.com

Marcus Sheridan, founder of The Sales Lion and someone who built a million-dollar business (during the economic crisis, no less), once said that “great content is the best sales tool in the world.” If this is true, then content really must be king.

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47 Stats to Supercharge Your Holiday Marketing [SlideShare]
blog.hubspot.com

It’s official: We’re finally in the midst of the holiday season. Whether you’re spinning a dreidel, adding another Charlie Brown ornament to your Christmas tree (as if you needed another one), or just spending more time with your family and friends, we can all agree on one thing: The holidays are an important time.

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The Resources You Need to Master LinkedIn Marketing [In Under 100 Words]
blog.hubspot.com

If you want to learn how to master social media marketing on LinkedIn, check out this beginner’s guide to using LinkedIn for business. Or, read our ultimate cheat sheet. Still have a few questions? Don’t worry — we’ve got answers to those.

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