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Software | - Part 60

Software

How Colors Impact What We Purchase [Infographic]
blog.hubspot.com

Marketers have started focusing more and more on the design and layout of their content — and it makes sense. Research shows that 90% of information transmitted to the brain is visual, and visuals are processed 60,000 times faster in the brain than text. But what if we’re missing out on a simple way to increase […]

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Oops! 7 Awkward (But Common) Grammar Mistakes
blog.hubspot.com

Okay, so I’m no English major, but I am a content marketer — attention to grammatical detail is something very near and dear to my heart. The more time I’ve spent in this role, the more I notice little errors in things like text messages, IMs, and birthday cards. This could either

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Your Customers Are Calling You. Are You Picking Up?
blog.hubspot.com

In today’s world, there are many easy ways to connect with others — you can text, email, or video chat someone on your phone all with a click of a button. Even with all of these easy ways to communicate, old habits die hard when people want to reach a company. Believe it or not, […]

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Coin Canisters: The Low-Tech Fundraiser That Can Make You Rich
blog.hubspot.com

In the first part of this series, I explained what cause marketing is and how businesses and nonprofits are working together on win-win partnerships. In this second post of the series, I’ll guide you through one of the easiest and most successful cause marketing strategies out there. There’s nothing sadder than an unloved coin canister.

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How to Tweet Around the Clock Without Being on Twitter 24/7
blog.hubspot.com

If you’re a full-time marketer, regardless of your intentions or your desire to grow your Twitter following, you simply have too much on your plate to be tweeting 24/7. But if you’re serious about growing your Twitter presence, it’s imperative that you find a way to tweet multiple times a day, every day.

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How to Get More Leads by Optimizing Your Website Images
blog.hubspot.com

There’s a lot of advice out there on how to get more leads from your website: build an intuitive conversion path, place your form above the fold, make your calls-to-action stand out with contrasting colors, and so on. But sometimes there are simple optimizations you can make that can have a big impact on your conversion […]

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The ABCs of Personal Branding [Infographic]
blog.hubspot.com

When you’re looking for a job, you should expect to be Googled. Prospective employers want to get a good idea of your work and your personality before getting you to schlep all the way into the office. Neither of you have time to waste with a company, position, or candidate that won’t be a decent […]

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15 Genius April Fools' Day Pranks From Conan, Netflix, Google & More
blog.hubspot.com

April Fools’ Day is upon us once again. Companies everywhere will postpone their daily tasks to partake in the tomfoolery that is April 1st. If this year is anything like the last few years, we can expect a lot of product releases, update announcements, and a multitude of elaborate pranks from Google.

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