Software

Content Creation Workshop Roadshow | 7,000+ Miles in 100 Days
blog.hubspot.com

I’ve always been obsessed with content – how its message has the ability to inspire, educate, motivate, and drive people to take action, whatever that action may be. Early on in my career – dating back to 2010 when Google Analytics still let you view keywords that led to organic website visits – I sold […]

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Clip Art Through the Years: A Nostalgic Look Back
blog.hubspot.com

When I was growing up, it was a pretty big deal to have a computer with an operating system other than DOS. If you had an Apple, or even a computer with Windows, your house was the place to be. Not only were you likely to have the coolest games, but also, you probably had […]

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How Your Agency Can Add Value and Minimize Risk for Small Businesses
blog.hubspot.com

When it comes to marketing, small businesses need a lot of bang for their buck. Basedon on a recent Gartner CMO Spend Survey, marketing budgets now account for 12% of company revenue, a steady increase from 2010. For small businesses, this money is a precious chunk of change. If it’s spent without a commensurate increase in new […]

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6 New LinkedIn Features You May Have Missed
blog.hubspot.com

If you’ve logged into LinkedIn over the past few weeks, you may have noticed something different. Actually, everything is different, because LinkedIn completely overhauled its desktop site. After Microsoft acquired the job search and networking website in 2016, LinkedIn announced it would redesign its desktop website to more closely mirror its mobile apps. LinkedIn is […]

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How to Do an Online Giveaway That Doesn’t Suck
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Who doesn’t want something for free? It’s a very enticing proposition. Some of my best business-boosting hacks have taken place when I’ve offered something free. I’ve given away free tools, free software, free headphones, free trips, free cash, and hundreds of free resources. Free is amazing. And hardly anyone will turn down a free gift, […]

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7 Creative Stunts People Used to Land Their Marketing Dream Jobs
blog.hubspot.com

If you want a creative job in a competitive industry, sometimes the traditional resume and cover letter combo just doesn’t cut it. To get the attention of a hiring manager at a top agency, you’ll need something that highlights your assets, proves your intense interest in the agency, and differentiates you from a crowd of people trying to […]

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March Social Media News: Facebook vs. Snapchat, WhatsApp for Business & More
blog.hubspot.com

March is known for a few major holidays and events. St. Patrick’s Day, U.S. college basketball tournaments, and the start of spring, to name a few. After this year, in the marketing world, March 2017 will also be known as the month when Facebook officially took on Snapchat. The world’s biggest social network launched ephemeral […]

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6 Steps to Transform Your Agency Leaders Into Consistent Content Creators
blog.hubspot.com

If you’re fortunate enough to work at an agency full of brilliant individuals, you’ve probably experienced the following: You’re in a leadership meeting debating different approaches to solving a problem, and a lot of ideas are on the table. Suddenly, someone’s voice cuts through the noise, and what she shares is so inspirational and well […]

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