Software

Stop Missing Out on 99% of Your Website Traffic [SlideShare]
blog.hubspot.com

Think back to when you visited a website for the first time. Were you immediately ready to make a purchase? It’s likely that you were not. In fact, 99% of first time website visitors are not ready to buy. Yet, we as marketers often only focus on the 1% who are ready to buy. To […]

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How to Get Subscribers for Your Blog: 7 Fresh Ideas
blog.hubspot.com

When it comes to growing and scaling your blog, there are three critical things you need to think about: how you’re going to get new visitors to discover your blog, how you’re going to convert those visitors into quality subscribers, and how you’re going to leverage your most dedicated subscribers to share your content and […]

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6 of the Best Professional Bio Examples We've Ever Seen
blog.hubspot.com

A short, professional bio is one of those things most people don’t think about until, all of a sudden, we’ve been asked to “shoot one over via email” and have approximately one afternoon to come up with it. That’s when we scramble. And when we scramble, our bio ends up reading like this: Rodney Erickson is a content […]

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48 Instagram Stats That'll Help You Improve Your Posting Strategy
blog.hubspot.com

With over 400 million active users, brands are quickly recognizing the need to have a presence on Instagram. But, as with any social network, the brands that are getting the most out of Instagram are the ones who are smart about what they post, when they post, how often they post, and whom they’re targeting. But how do […]

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6 Unscalable Tactics That Will Get You More Customers
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The biggest problem most businesses have is getting more customers. Business owners believe that if they could just find that one magic growth tactic, their business would be set. Unfortunately, the vast majority of them will never find that tactic. And while they’re searching for that magic bullet, they’re passing up on smaller, unscalable tactics that […]

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The Demographics of Developers Around the World [Infographic]
blog.hubspot.com

If there were 100 developers in the world, how many would be women? Which countries would they live in? How many would be pros, and how many would be hobbyists? What coding language would they speak? These are the kinds of questions the folks at VisionMobile wanted to know — which is why they surveyed over 30,000 developers […]

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How to Build Trust Online: 7 Little Ways to Create a Trustworthy Website
blog.hubspot.com

When it comes to establishing trust, it doesn’t matter how compelling your calls-to-action are, how engaging your content is, or how quickly your pages load on mobile screens. If visitors to your site have any doubts about how trustworthy you are, they’ll bounce right out and never come back. Especially in the B2B sector, where […]

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Creating a New Dashboard for Your Reports? Ask These 26 Questions First
blog.hubspot.com

As marketers, it’s pivotal that we measure our work. How many leads are we generating? What are our best channels? How quickly are our leads closing? And perhaps most importantly, how much revenue are our leads bringing in? There are lots of metrics that matter. While we all wish otherwise, there’s no silver bullet report […]

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