Software

From the Phonograph to Spotify: The History of Streaming Music
blog.hubspot.com

Introducing “Posts as a Podcast”: Explore something new on your daily commute, at the gym, or from the comfort of your desk. We’re turning our favorite posts into bite-sized podcasts for your listening pleasure. So grab a cup of coffee, sit back, and let us tell you a story. Once upon a time, in a […]

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Micro-Influencer Marketing: A Comprehensive Guide
blog.hubspot.com

Has a celebrity ever convinced you to buy something? It’s okay if the answer is yes — we’ve all been there. In fact, just recently, a famous dog helped convince me to purchase a GoPro camera. For a creature who can’t speak, he’s a pretty effective marketer. Loki the Wolfdog’s Instagram post is a successful example […]

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9 Client Reporting Tools That Will Save Your Agency Time
blog.hubspot.com

You love data. Nothing makes you — and your client — happier than a chart that shows just how great a campaign is performing.  But collecting all that data each month, organizing it, creating charts, and writing up reports is draining your team’s time.  Typically, agency staffers spend around four or five hours per client each month reporting […]

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The Do's and Don'ts of Infographic Typography [Free Guide]
blog.hubspot.com

The following is an excerpt from Do’s and Don’ts of Infographic Design, a free guide we created with our friends at leading graphic design software company Venngage. If you’d like to access the full guide, click here. One of the most important, but least considered parts of designing an infographic is typography. After all, picking […]

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Marketing Trivia: How Much Random Marketing Knowledge Do You Have?
blog.hubspot.com

Think fast: Do you know what the Twitter logo is named after, or what animal species was featured in the first ever Instagram post? Too easy? Okay, smarty pants, how about this one: In 2010, Google released an update to its algorithm called ____ that makes sure its search results are up to date with […]

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Why Agencies Need to Take a More Modern Approach to Winning New Business
blog.hubspot.com

The times they are a changing. Not a week goes past without someone I meet telling me they are evolving their agency structure or services in some way to be ‘future ready’, yet if I ask them – “How are you changing your new business process to be stay competitive in an increasingly oversaturated and challenged marketplace?” – they […]

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7 Core Services Your Agency Needs to Offer in 2017 [Free Guide]
blog.hubspot.com

Inbound marketing and sales continue to have a massive impact on the way businesses market themselves and sell their products. More companies than ever before are opting for agencies that offer a full-funnel range of inbound services. So what specific services does your agency need to offer in 2017 to stay on top of shifting client demands? Get prepared for a profitable year with […]

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The State of Video Marketing 2017 [New Data]
blog.hubspot.com

It seems like every year is labeled ‘the year of video’ by one expert or another — but 2017 could well have the best claim yet. Of course, it’s no secret that video content has become staggeringly popular. And, as with most marketing trends, the more consumers have watched, the more marketers have spent. Brand […]

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