Software

4 Things We Want to Know After Reading Mary Meeker's 2018 Internet Trends Report
blog.hubspot.com

Each year, marketers, tech writers, and overall online enthusiasts await the release of the 2018 Internet Trends Report: an annual presentation by Kleiner Perkins Caufield & Byers partner Mary Meeker, covering the year’s most pivotal statistics and trends in the online realm. The report, while citing key data points — growth in certain areas of […]

5
Like
Save
Unriddled: Facebook in Brussels, Launch of the GDPR, and More Tech News You Need
blog.hubspot.com

Welcome back from a long Memorial Day weekend, and an equally long week of data security-related news that applies directly to you — and me. It’s another edition of “Unriddled,” our mid-week digest of the tech news you need to know. Also worth noting, this is the first edition of Unriddled under GDPR, a massive […]

7
Like
Save
How HubSpot Uses Blogging to Rank #1 on Google
blog.hubspot.com

People are hungry for immediate answers. Luckily, it has never been easier to find the information you’re seeking via search.  A lot of marketers want to know: how does HubSpot optimize for search? I talked to our blogging team to find out, and put together a series of insider tips we’re eager to share with you. […]

2
Like
Save
GDPR and the Right Side of History
blog.hubspot.com

Brian Halligan sent this note to all HubSpot employees this morning: Yesterday, I got three emails from vendors asking me if it is okay that they keep sending me emails. I imagine you got a few as well. The irony is hard to miss. Rather than making a sarcastic joke, though, I actually welcome these […]

8
Like
Save
The Beginner's Guide to Google Tag Manager
blog.hubspot.com

Collecting data using tools like Google Analytics is critical for expanding your business’s online reach, converting leads into customers, and optimizing a digital marketing strategy to create stronger relationships with your audience. However, collecting data is easier said than done. Google Analytics and other similar analytics tools aid the process, but they work more effectively […]

6
Like
Save
How to Enhance Your Content by Building Infographics with These 12 Tools
feedproxy.google.com

Those of you who have been reading my blogs for a while know I’m a huge advocate of using visual elements to enhance my blog posts. In addition to being visually appealing, images can actually improve the performance of your articles. That’s because blogs with pictures receive 94% more views than posts without them. According to a […]

2
Like
Save
Where’s Video Going? 10 Trends to Watch [Infographic]
blog.hubspot.com

Once upon a time, a focal point in the family room was a sizable, heavy box that delivered picture shows into our lives. Families arranged the furniture so you could see its magical screen while listening to its simple little speaker. When you turned it on entertainment and information came a-flickering into your life. You […]

3
Like
Save
A Comprehensive Guide to Kerning in Typography
blog.hubspot.com

I’m willing to bet you already know what kerning is — you just don’t realize it. While you might not recognize when kerning is done well, you certainly see it when it’s done poorly. Here’s an example of bad kerning: M a rk e t i ng . Kerning is adjusting the space between letters, […]

2
Like
Save