online marketing

18 SEO Tactics That Take Only 30 Minutes Each
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I feel SEO has a reputation for being meticulous and painstaking. And perhaps that’s true to a certain extent. The initial phases of an SEO campaign can, in fact, be grueling. There’s on-site SEO, off-site SEO, and—everyone’s favorite—technical SEO. So, yeah, it can be kind of a pain. But here’s the thing. There is a […]

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How Any Digital Business Can Explode Using Word of Mouth Marketing
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We live in a digital age. Each day we’re bombarded with an endless stream of online ads via social media, websites, search engines, videos, and so on. Marketing companies spend billions upon billions each year researching, analyzing, and pushing ads to consumers. But you know what? No matter how sophisticated and streamlined digital marketing becomes, […]

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How to Blast Away the Top 15 Conversion Roadblocks on Your Website
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Conversion rate optimization has never been bigger than it is today. Just look at how much interest in conversion rate optimization has increased over the past decade: And there are more and more conversion rate optimization (CRO) agencies popping up every day. A quick search on Google for “conversion rate optimization agency” gave me nearly […]

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26 Marketing Tools for Non-Tech-Savvy Marketers
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Marketing tools are essential for streamlining and automating the more arduous aspects of the process. The only issue is that you’ve got to actually learn how to use them. You have to learn their capabilities, their limitations as well as their nuances. It’s no biggie if you’re tech-inclined. But what if you’re not so tech-savvy? […]

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Which Content Marketing Strategies Have the Biggest Impact on Keyword  Rankings?
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The term “content marketing” is a wide umbrella. It encompasses a plethora of different strategies and techniques. But at the end of the day, one of your primary goals is to create content that ranks as highly as possible on search engine results pages (SERPs). This is important because organic traffic is the number one […]

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How to Launch Your Personal Brand if You Have Absolutely Zero Credibility
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You hear the term “personal brand” being thrown around a lot these days. Almost annoyingly so. Everyone is trying to build and strengthen their personal brand in order to stand out in their industry and make a connection with consumers. It’s a key ingredient in building your career, a business, etc., so it totally makes […]

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How to Run Your First Facebook PPC Campaign (if You Have no Experience)
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Facebook’s reach is insane. What started out in Mark Zuckerberg’s Harvard dorm room has gone on to revolutionize the world. This means one thing for online marketers: boundless opportunities. Of course marketers have been using Facebook organically for years, but recently Facebook PPC has become the go-to marketing trend. It’s interesting because I remember not […]

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5 Ways to Amplify the Reach of Your Content Without Spending a Dime
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Content marketing can be a soul-crushing endeavor. It’s like this. You spend several hours or maybe even days meticulously putting together what seems like a brilliant blog post, slideshow, infographic, etc. But even with all your hard work and dedication, your content falls on deaf ears. You post it on Facebook, Twitter, LinkedIn, and any […]

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