online marketing

How to Develop a Solid Blog Outreach Strategy
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Have you ever wondered why webmasters constantly bombard your inbox asking you to review their companies? It’s because it works. Although blogger outreach is very time intensive, it can dramatically increase your sales. Just think of it this way: 81% of the people online trust the information they read on blogs, and 61% of those […]

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How to Find the Best Places to Guest Blog
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Let me just say it — guest blogging is awesome. The list of benefits of guest blogging is virtually endless. Okay, right, I know — you have to be careful with it. But, all in all, I highly recommend guest blogging as an excellent way to build your reputation and improve your SEO. There’s a big […]

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How to Build a Social Media Marketing Funnel
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Who says social media doesn’t convert? Seth Godin noted: “You can use social media to turn strangers into friends, friends into customers, and customers into salespeople.” You already know that everyone is on these social sites, so I’m not going to bore you with stats on the number of users each social site has. But […]

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How to Build a Social Media Marketing Funnel
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Who says social media doesn’t convert? Seth Godin noted: “You can use social media to turn strangers into friends, friends into customers, and customers into salespeople.” You already know that everyone is on these social sites, so I’m not going to bore you with stats on the number of users each social site has. But […]

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How to Predict Google’s Algorithm Changes
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One of the ways you can become an SEO expert is to learn all about Google’s secret algorithm. Its algorithm dictates everything that happens in Google’s search result. The algorithm is the key that can unlock insane amounts of wealth, but it can also be the penalty that can ruin your online business. It sounds […]

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8 Powerful Takeaways from Eye Tracking Studies
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When it comes to data, I’m convinced you can’t have enough. Crunching numbers, running tests, poring over metrics, analyzing trends — that’s what helps build great businesses and awesome websites. One fascinating field of study of consumer behaviour is eye tracking. The information gleaned from eye tracking can help you become a more proficient web […]

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15 Types of Content That Will Drive You More Traffic
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Content marketing is more than writing blogs. Way more. If you’re just getting involved in content marketing, the first thing you need to do is launch your blog and start writing. Then, when your blog is established and purring along, try throwing in a new type of content. I predict that you’ll immediately see a […]

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Your Content Marketing Will Fail without These 10 Features
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I’m thrilled when I see companies launching a content marketing campaign. But I cringe when I see their content marketing fail. Sometimes, the failure sets in before anyone writes a line of content. But the thing is content marketing doesn’t have to fail. I’ve written this article because it could save you thousands of wasted […]

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