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Online Marketing | - Part 26

online marketing

Who Is More Active on Social Media? Men or Women?
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Have you ever wondered who uses social media more often: men or women? It may not seem like an important stat, but if the majority of your customers are of one specific gender, it will affect which social sites you’ll need to target. In order to save you time, I’ve analyzed all the popular social […]

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One Insanely Actionable Content Marketing Strategy That Will Generate You 74% More Search Traffic
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Are you tired of your competition outranking you? Or even worse, seeing them rank for keywords that you don’t even show up for? In this post, I will teach you, step by step, how to identify keywords your competition is ranking for and how to create content that will outrank them. This approach is so effective that […]

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How Much Is Cart Abandonment Costing You?
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If you had to guess, what would you say cart abandonment costs you each year? Maybe 10%, 30%, or 50% of your revenue? It’s actually a lot more than that. Sixty-eight percent of shoppers will abandon your shopping cart. So, how do you reduce your cart abandonment rates? You can use many different solutions. From collecting people’s email addresses to […]

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7 Lies About Social Media Marketing You Probably Believe
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Social media has been around for years, so it should be easy to figure out how to leverage it, right? In part it is true, but things get complicated by all the misinformation circulating about social media marketing. From leveraging tactics to tracking issues, you are bombarded with conflicting messages, including whether social media marketing is worth using […]

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Does Infographic Marketing Still Work? A Data Driven Answer
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I used to be a big fan of leveraging infographics to grow my traffic and brand. Why? Because it used to provide exceptional results. The results were so great that when we started releasing infographics on the KISSmetrics blog in 2010, it helped us generate 2,512,596 visitors and 41,142 backlinks. Based on the KISSmetrics stats from 2010, […]

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8 Ways to Improve the Usability of Your Website
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Marketing isn’t just about driving traffic to a website. It also incorporates design and usability. Just think of Apple. Its computers and products wouldn’t be as popular as they are today if they weren’t beautiful and, more importantly, usable. Usability is something you shouldn’t take for granted. If you make your website more usable, people will […]

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7 Marketing Tactics That Increased My Growth by 679%
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What’s the number one quality a good marketer needs to have? It’s not a specific skill such as being good at SEO or conversion optimization. A good marketer needs to be creative. Why? Because all of the normal marketing tactics that everyone knows about are played out. And sadly, they are not as effective as they used to […]

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What I Learned About Guest Posting From Blogging at Entrepreneur Magazine, TechCrunch, and Mashable
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I’ve had my content featured all over the web, ranging from sites like Business Insider and Entrepreneur Magazine to niche blogs like Copyblogger and Search Engine Land. Some of my posts did extremely well, while others didn’t do as well as I wanted. I’ve guest-posted over a hundred times and learned a lot over the years. If you […]

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