online marketing

How to Improve Your Alexa Ranking in 30 Days or Less
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Numbers don’t lie. When it comes to the popularity and overall value of your business, it’s important to have a solid Alexa Ranking. Why? It’s a common metric that potential business partners, investors, etc. will use to determine the state of your business. They’ll use it to gauge your business’s health and whether it’s trending […]

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7 Tools for Generating Infinite Content Ideas for Your Blog
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Blogging sucks. Okay that’s a bit extreme. In fact, there’s a lot that I enjoy about blogging—mainly connecting with you guys. But what does suck is having to constantly come up with new ideas for blog posts. It’s a grind that can be quite exhausting, especially if you’re simply coming up with ideas off the […]

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These Six Content Marketing Tactics Will Give You 142% More Traffic in Six Months
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You don’t need me to tell you how potent content marketing is. I could spout off a laundry list of stats, e.g., “conversion rates are nearly 6x higher for content marketing adopters than non-adopters” or “content marketing costs 62% less than traditional marketing and generates about 3 times as many leads.” You get it. But […]

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How to Crack Google Search Optimization for Your Unique Niche
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Search engine optimization sounds great on paper, but when put into practice, it’s a bit tougher. Marketing in your specific niche can be slow and painful, especially if you’re just starting from scratch with a new website. Although it may feel like every keyword already has hundreds of thousands of competitive results, you can still […]

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How to Fact-Check Your Latest Blog Post in 20 Minutes or Less
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Nobody’s correct all the time. Your blog posts, on the other hand, should be correct all the time. Why? Because if your blog gets the facts wrong, your readers won’t take you seriously. Instead of being an authoritative resource, your blog will become a joke. It’s harsh but true. Assuming you’re not a satire site […]

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Brand New Blog. No Traffic. Here’s What to Do.
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Ever feel as if you’re the only person reading your blog? It’s possible it’s not just a feeling. In today’s digital marketing landscape, it’s difficult to get users to read blogs if they’re not relevant to them. Even if the blog is relevant and the content is great, in a world of rapid-fire of competing […]

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A Data-Driven Method for Finding Out Whether Your Content Sucks
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Sometimes, you have to show some tough love. You’ve got to be brutally honest. Because I value you (yes, you!) as a reader, I don’t want to lie to you or sugarcoat things for you. You deserve better. I want to give you the best advice possible so you can go out there and succeed. […]

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A Step-by-Step Guide to Producing a 3,000-Word Article on Any Topic
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Creating long-form content is one of the best things you can do for your online marketing strategy. Long-form content that passes the 3,000-word mark blurs the line between an article and a guide, making it a unique type of content. It’s detailed, but it’s not too long. It’s the perfect type of content to truly […]

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