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How to Deliver Data-Driven Web Design to Clients [Free Ebook]
blog.hubspot.com

As agencies continue to adopt principles of Growth-Driven Design, their client service-offerings must shift to reflect the new needs of this approach. Continuous improvement cycles — the structured, on-going validation process within Growth-Driven Design — is one of the primary advantages for clients and agencies over a traditional web design and development offering. Agencies maintain a […]

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How We Increased Sales Opportunities 4X With Video: A HubSpot Experiment
blog.hubspot.com

Let’s talk about a trend, shall we? Think about the number of times in the last week when you’ve read something on Facebook. Now, compare that to the number of times you’ve watched something on Facebook. Those numbers are probably pretty staggered toward video, right? And if so, you’re not alone — right now, there’s […]

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Agenda | Grow with HubSpot Sydney 2017
blog.hubspot.com

Registration & Keynotes Marketing & Sales has Changed 7:30 am – 8:30 am – Registration, Coffee & Breakfast Sign in and grab some coffee and light breakfast! Meet some of your fellow marketers and salespeople before we get started. 8:45am – 9:15 am – “Marketing & Sales Has Changed” by James Gilbert, HubSpot We’ll cover how to adapt […]

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6 Viral Video Marketing Examples That Will Never Get Old
blog.hubspot.com

Oh, hi there. Have you heard the news about video? It’s becoming really important for marketers to use. Imperative, even. Perhaps mandatory. “Sure,” you must be thinking. “And in other news, the sky is blue.” Okay, we get it. You know how important video is. That much is clear. In fact, 94% of marketers plan to add […]

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How to Focus: 5 Ways to Overcome Distractions at Work
blog.hubspot.com

When I was a sophomore in college, I developed a terrible addiction to Facebook. By the time finals week arrived, I couldn’t go 30 minutes without a dose of dog videos. I was officially distracted. And after a week of all-nighters, I realized my attention span was inferior to a squirrel’s. Checking my RescueTime dashboard […]

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The Best New Type of Content to Support a Product Launch: A HubSpot Experiment
blog.hubspot.com

Here at HubSpot, we obsess over our product — how it’s built, where it’s headed, and how we talk about it. Every update, from minor feature tweaks to major product launches, are pored over by a team. Developers and product managers handle the creation and vision of individual products. Product marketers own the story of […]

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The 7 Best Office Music Playlists for Productivity
blog.hubspot.com

Not long after I first started at HubSpot, I was welcomed with a fresh pair of orange, noise-canceling headphones. At the time, I had no clue that these headphones would carry me through many long work days and some of the deepest, darkest levels of writer’s block. Over two years later, they are truly the […]

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Onboarding Checklist: A 90-Day Framework for Content Teams
blog.hubspot.com

Houston, we have a turnover problem. As the years pass, there seem to be a growing number of studies on employers struggling to retain their people — and the high costs associated with the resulting turnover. What’s at the bottom of it? Is it workplace culture? Is it missed salary expectations? Or can it all […]

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