Internet Marketing

10 Brilliant Pinterest Board Ideas From Real Brands
blog.hubspot.com

Yes, Pinterest might be the fourth largest traffic driver in the world … but it’s still a pretty challenging network to use for most companies, especially for those in the B2B sector. Maybe you’ve claimed your company’s Pinterest profile and added a board or two with a few pins. Or maybe you haven’t even dipped […]

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What Is an Email Workflow? [FAQs]
blog.hubspot.com

So you’ve got a marketing problem — one that happens to the best of us. It’s not that you’re not attracting visitors to your website and converting them into leads — you’ve got your business blog, social media, landing pages, and marketing offers down pat. But once you get your leads in the door, they get […]

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The Salesperson's Guide to Sending Prospects the Right Content at the Right Time
blog.hubspot.com

One of the best ways a salesperson can engage a prospect between conversations and move him or her through the sales process involves absolutely no talking. How? Educate your prospects in between calls by leveraging your company’s content.

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Google Hates Your Mobile Website (Here's How to Fix It)
blog.hubspot.com

You have a mobile optimized site. Woo hoo! That means you probably recognize that 67% of mobile users who land on a mobile optimized site are more likely to convert than if the page wasn’t mobile optimized, and that 61% of mobile users are likely to move onto a competitor’s site if the page they […]

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20 Inspiring SlideShare Presentations Every Marketer Should See
blog.hubspot.com

Some SlideShare presentations are better than others. Some have gorgeous designs. Some have insanely actionable takeaways. Some just give down-to-earth advice. But the best SlideShare presentations represent all three.  And if you’re looking to get started making your own SlideShare, why not learn from the best of the best?

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10 Cool INBOUND 2013 Perks You Might Not Be Aware Of
blog.hubspot.com

#INBOUND13 is just around the corner, so whether you bought your ticket six months ago or are still deciding whether or not to pull the trigger, here are 10 things you might not already know about INBOUND. Get excited. And if you haven’t already, get your tickets.

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Tweet This, Not That: Simple Swaps That'll Make Your Twitter Posts More Appealing
blog.hubspot.com

By now, most marketers know the drill. Tweet early and often. Be fun and personable. Don’t tweet politics or religion. Work toward engagement — not follower count — and the leads will find you. So far, it’s working.

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9 Critical Components for Optimized Marketing Emails
blog.hubspot.com

As a marketer, email marketing should be one of your favorite tools. Not only is sending emails a great way to communicate with your audience and keep your list warm, but email marketing can (and should!) also be used as a channel for generating leads. But in order to convert more leads from your

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