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Internet Marketing | - Part 56

Internet Marketing

13 Solutions to Your Most Common Landing Page Problems
blog.hubspot.com

On the surface, landing pages seem simple, right? They’re one page with one form. They have a paragraph or two of copy, and an accompanying image. If you have all the elements of successful landing pages, you should be good to go … right?

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The 4 P's of Email: How to Find Success With This "Dead" Marketing Tool
blog.hubspot.com

Some people think email is dead. They say that it’s become so cluttered and spammy that it should be swapped in favor for newer, flashier ways of communicating.  Well, hate to break to you, but those folks are wrong. And I’ve got a SlideShare presentation to back me up.

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A Quick & Dirty Guide to Setting Up Twitter Ads Campaigns
blog.hubspot.com

Twitter is a great marketing channel for driving traffic and generating leads. In fact, 42% of Twitter users follow brands or companies, which means if you’re not using Twitter for your business yet, you should learn how to integrate Twitter into your social media marketing strategy.

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7 Schools That Are Totally Rocking Their LinkedIn University Pages
blog.hubspot.com

LinkedIn has opened its doors to high school students in search of college degrees, and schools have responded positively by creating engaging and informative LinkedIn University Pages. Aside from great marketing material, these pages are also a great community for your students, alumni, and staff members to share information about their experiences on campus.

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Duane Reade's Social Media Mistake Might Cost Them $6 Million
blog.hubspot.com

Note to self: Never mention a celebrity on Twitter from a company account. Recently, it hasn’t worked out well for two different brands. A few weeks ago, people were in an uproar over Red Sox slugger Big Papi’s selfie with the President. Then, last week, Katherine Heigl issued a lawsuit to Duane Reade for posting a

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Twitter's New Profile Layout, Gmail's Image-Heavy Inbox & More in HubSpot Content This Week
blog.hubspot.com

Our digital social tools are both a blessing and a curse. While they provide us with an unmatched way to interact with the modern consumer, keeping up with the never ending changes and updates can often feel like a full time job all on its own.

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From Direct Mail to Digital: How Your School Can Avoid the Dreaded #CollegeMail
blog.hubspot.com

Letters, brochures, and magazines from hundreds of schools overwhelm students as soon as they start their college search. But current high school students are more connected online than any other generation, ever. You don’t want thousands of dollars of “marketing” to go right into the trash or end up in

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7 Questions Marketing Leaders Should Be Asking Their Employees
blog.hubspot.com

In order to grow a strong, successful marketing team, you need to have a team of effective marketers who deliver real results. But with so many marketing channels to manage, and different members of your team working on different projects, it can be tough to keep track of who’s doing what, and how well.

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