Internet Marketing

Marketing With Excel: 6 Ways it Can Make Your Life Easier
blog.hubspot.com

I love spreadsheets. A lot more than the average person. (I know, I don’t get out much.) Usually a declaration like this leads to a conversation surrounding pivot tables, VLOOKUPS, and data-driven decisions. While that may be a major factor in the great love story between Sana & Excel, my love is a little bit […]

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The Essential Best Practices to Successfully Prospect Inbound Leads
blog.hubspot.com

This post originally appeared on Inbound Sales, a new section of Inbound Hub. You can view the original article here.  “Another cold call? Really?” This is something I say daily. I typically get 25 cold calls a day. In the span of a few weeks, a

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Free Holiday Stock Photos, Expert Photoshop Shortcuts, and More in HubSpot Content This Week
blog.hubspot.com

We all love free. I mean, who doesn’t want free stuff? We spend our hard-earned coin on so much these days, and after numerous purchases, we like to get at least a little something for the price of zero. At HubSpot, we strive to provide a top-notch paid product, but we also like to throw […]

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The One Mistake Almost Everybody Makes on Twitter [Quick Tip]
blog.hubspot.com

As I hope you saw (and enjoyed), we relaunched the HubSpot blog as a totally reimagined, multi-section destination for inbound marketing, sales, and insider tips. We even added a features-focused section (Up and to the Right) by our very own Dan Lyons. Naturally, since I was excited about this new chapter in HubSpot history, I tweeted. I […]

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Targeting Email Marketing by Persona Improves Clickthrough Rate 16% [New Data]
blog.hubspot.com

Personalizing emails is more than customizing the first sentence to include the recipient’s first name. True, valuable personalizations cater every marketing message to the right person at the right time. Last summer, we began experimenting with persona-based segmentation. Personas are fictional representations of your ideal

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A Simple Formula for Writing Kick-Ass Titles
blog.hubspot.com

Look, I said ass. And in a minute, you’ll know why. One of the most common questions we get is around crafting titles. In fact, we got one in this blog post’s comments section … hence me writing this here post.

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How to Crop Images in Photoshop to Specific Sizes [Quick Tip]
blog.hubspot.com

Have you ever done the crop dance in Photoshop? You know what I’m talking about. You need to crop and reposition a photo in Photoshop, so you click and drag a square to get to 536 pixels wide … but your cursor keeps landing at 532 pixels or 546 pixels, not the 536 you need.

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10 Nonprofits That Are Totally Nailing Pinterest Marketing
blog.hubspot.com

There are many reasons why visual content is becoming more widely used in online marketing, including these 19 statistics. However, it’s especially important for nonprofits because every person who supports, fundraises for, donates to, and is impacted by your organization is a story worth sharing to connect others to your mission.

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