Internet Marketing

How to Launch a New Product [Free Checklist]
blog.hubspot.com

Like a tree falling in the woods, if you launch a product without spreading the word — will anyone use it? Will anyone even want it? Probably not. Whether you’re launching something huge, something small, or you’re updating a current offering, you’ll want to start your preparation well in advance of the launch date. This includes […]

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The 13 Best WordPress Calendar Plugins in 2019
blog.hubspot.com

A good calendar plugin is necessary for any company — the more events and appointments your business requires, the more likely it is that you need a visual way to lay them out to avoid confusion. But separating your calendars from the rest of your website or software is an ineffective way to run your […]

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The Best 14 Website Plugins in 2019
blog.hubspot.com

You’ve just spent thousands of dollars, countless hours, and have had more organizational nightmares than you’d care to admit, but you’re done. The brand new site design you’ve been working on is finally finished — and it looks great. However, after a few weeks, you notice something’s missing. Maybe it’s a simple design error, or […]

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The 5 Types of Social Media and Pros & Cons of Each
blog.hubspot.com

Over 97% of marketers are now using social media to engage with their audiences. But if you’re tasked with starting a social media strategy for your company, you might be wondering which type of platforms you should be on. The list of social media platforms is growing, and well-known platforms like Facebook are always evolving […]

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The Simplest Answer to, "What Is Product Marketing?"
blog.hubspot.com

Pop quiz: If you had to define product marketing right now, what would you say? A lot of folks have difficulty answering this question — but don’t worry, it’s not your fault. Although product marketing is a prominent department across both B2B and B2C companies, it’s pretty hard to find a good definition of it […]

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The 19 Instagram Accounts With the Most Followers (& What Marketers Can Learn From Them)
blog.hubspot.com

When Instagram was first released, it was thought of only as a fun, visual social media network. Nowadays, it’s also used as a major content promotion tool for brands and influencers. In fact, according to Sprout Social, 80% of Instagram users follow a brand, and one of the three most-viewed Stories of all time was posted by a […]

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The 15 Best WordPress Booking Plugins in 2019
blog.hubspot.com

The more you can automate, the more you can focus on delivering value for your customers. However, it can be difficult to create automated processes without diminishing the customer experience. Fortunately, certain tools are able to provide both efficiency for you and satisfaction for your customers — and one of those tools is a WordPress […]

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How to Generate Quality Leads From Your PPC Campaigns
blog.hubspot.com

You’ve poured thousands of dollars into your Pay-Per-Click (PPC) search campaigns and have managed to generate a substantial number of leads. You’re rocking your conversion rates and your cost per lead is great. What’s the problem? It’s only when you start analyzing your results and dig a little deeper that you realize an overwhelming majority […]

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