Top Stories

10 Ways Real Brands Spiced Up Their LinkedIn Banner Images [SlideShare]
blog.hubspot.com

We get it: It’s LinkedIn, the professional network. Business in the front … more business in the back. And not a single funny cat video to be found anywhere.  But that doesn’t mean you should ignore the look and feel of your LinkedIn Company Page. You’d

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10 Commercials That Challenge the "Doofus Dad" Stereotype
blog.hubspot.com

This post originally appeared on The Agency Post. To get more agency-related content, you can subscribe to The Agency Post here.  Distracted dads. Lazy dads. Forgetful dads. Generally, stupid dads. This is the image many brands and advertisers have been promoting for years.

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7 Marketing Lessons Learned From Acquiring a Startup
feedproxy.google.com

Last year, my co-founder Hiten Shah and I decided to acquire a sales CRM company Strideapp. Typically, we don’t like to acquire or build new companies because we already have enough on our plates. But the deal was too good to pass up. Plus, a mutual friend of ours, Mike – who was very familiar with […]

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4 Ways to Delight Visitors With Your 404 Error Page
blog.hubspot.com

This post originally appeared on Agency Post. To read more content like this, subscribe to Agency Post. We’ve all seen them before: the frustrating little pages that appear when you click a broken link on a website. Maybe the developer forgot to remove that link when they deleted that blog post. Or maybe they updated the site and an extra […]

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Ready for the Future of Sales? 9 Experts Predict What to Expect [SlideShare]
blog.hubspot.com

This post originally appeared on HubSpot’s Sales blog. To read more content like this, subscribe to Sales. Did you know that Franz Kafka’s “The Metamorphosis” was actually just an allegory for the changing nature of the European sales model in the early 19th century? While that might just be an urban legend, sales is once again […]

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Twitter Testing Automatic In-Stream Image Previews on Twitter.com, and Other Marketing Stories of the Week
blog.hubspot.com

There’s been a lot of buzz about social media this week, especially around social search and visual content. Companies like Facebook, LinkedIn, Twitter, and Microsoft have all made some great new additions to their features to improve the social experience for their users.

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14 Questions to Ask When Developing Your Nonprofit’s Social Media Policy
blog.hubspot.com

One of the fears that many organizations harbor when it comes to social media as a communication channel is that an employee will share sensitive information, disparage the organization — or worse, a donor — or spend a great deal of time on Facebook or Twitter under the guise of “working.”

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Career-Changing Advice Your Boss Wishes You Knew
blog.hubspot.com

This post originally appeared on the Insiders section of Inbound Hub. To read more content like this, subscribe to Insiders. Sure, you know your boss better than I do. But I do know how bosses think. As the owner of a marketing agency, I have a pretty good pulse on what your boss’ day looks […]

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