9 Simple High ROI Shopping Cart Abandonment Prevention Tactics
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How are you handling your shopping cart abandonment? The first step is for you to track and recognize how many shoppers are leaving items in their carts without finalizing the purchases. If you’re not addressing it, you’re missing out on sales. Take a moment to ask yourself how you can improve the customer experience. Is […]

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5 of the Coolest Bots of 2017
blog.hubspot.com

In case you haven’t already heard, bots are the new black. Seriously. The new strategy of providing 1:1, instantaneous assistance to users and customers is proving successful for brands across industries.  And although we’ve rounded up AI and bot use cases for you as they relate to productivity and marketing, we wanted to round up […]

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Your Content Strategy Needs More Consistency
blog.hubspot.com

If I told you that content creation is a vital part of every company’s marketing strategy, your response would probably be a sarcastic “Well, duh. Thanks for that cutting-edge insight, John.” That’s because most of us know how important content is to our inbound marketing and our brands — both our respective company brands, as […]

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How to Create a Content Upgrade That Will Automate Your List Building
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I am a big champion of the power of email marketing. There’s no better way to build a community and nurture a relationship with your audience. It’s hands down the most authentic way to prime your prospects, sell them your work, and grow your revenue. So, when a powerful list-building technique comes along, I get excited. […]

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Finding the Best Search Terms for Your Business: 10 Tools and Tips
blog.hubspot.com

Despite the ever-present advice that long-tail keywords are king, many businesses still struggle to strategically use them to get content to the top of organic and paid search results. The truth is, tackling these long-tail keywords feels hard when you know you’re up against the giants. I know. I worked with many startups before I […]

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How to Get More Done by Doing Less
blog.hubspot.com

Productivity is generally thought of in terms of, “How do I get more done?” If we’re lucky, we work in teams and environments where that perspective is at least softened by combining it with a measure of efficiency or impact, but even then we don’t fully escape the rat-race-like pursuit of more. In fact, we […]

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18 Personal Websites to Inspire Your Own
blog.hubspot.com

List of Blogging Websites HubSpot.com WordPress.com Squarespace.com Medium.com Wix.com Typepad.com Tumblr.com Ah, the job search. Some refer to it as a full-time job in itself. Others compare it to dating. And several cats over at BuzzFeed think it just plain sucks. But it doesn’t have to be that way.  When you’re applying for a job, you’re […]

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8 Experiential Marketing Campaigns That Will Give You Serious Event Envy
blog.hubspot.com

Work events are really hit or miss. Let’s be honest: How many times have you found yourself anxiously fidgeting with a paper napkin in the corner of a stuffy networking happy hour? That’s why I was not only relieved, but also surprised and delighted, when I attended a holiday party that featured a live, interactive […]

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