Modern Online Marketing Education: 18 Courses and Resources
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There are many paths to becoming a great marketer. Even more so, there are tons of different roles that marketers excel in. There’s a great degree of flexibility. Take your education as an example. Did you go to school to get a marketing or business degree? There’s a good chance you didn’t, but you still enjoy […]

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4 Indirect Ways to Improve Your Search Rankings
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I know you want it… More organic search traffic. Who doesn’t want free, high quality traffic, that comes in month after month? That’s why SEO is such a big deal and one of the main topics I focus on—here, on Quick Sprout. I believe that most marketers should be dedicating a significant portion of their […]

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How to Customize Your Facebook Page: 7 Tips and Tricks
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As the hub of your business presence on a (nearly) 1.6 billion-person social network, your Facebook Page has the potential to be a valuable marketing asset. From educating prospective customers to sharing company updates and educational resources with your existing customers, you can use your Facebook Page to target nearly every stage of your marketing […]

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A Step-by-Step Guide to Protecting Yourself Against Negative SEO
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You’re checking the backlinks pointing to your site, as you do occasionally, when you see it: a huge spike in links. At first, you’re not sure whether to be excited or scared, but when you look closer, your fears are confirmed—you’re being attacked. Someone is bombarding your site with spam links (like the ones below) in the […]

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What Happened to Our Metrics After We Stopped Sending So Much Email
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Last fall, my teammate, Pamela Vaughan, and I made a terrifying and exciting decision. We were on a big mission to reduce our graymail, and we decided to do something drastic.  We created a workflow that initially unsubscribed 250,000 people from our emails — which was roughly half of our list — and would continue to unsubscribe […]

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The Blueprint: The Exact Links Your Blog Needs to Have to Rank Like Quick Sprout
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Serious question: Would you be happy if your blog ranked in search engines as well as Quick Sprout does? I am sure 99% of bloggers would be ecstatic. But you’d have to travel down a long road if you want to achieve that. However, I can show you what you need to do if you’re willing to […]

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The 9 Best Keyword Research Tools to Find the Right Keywords for SEO
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Let’s get right down to it: The key to successful SEO is concentrating on long-tail keywords. Although these keywords get less traffic than more generic terms, they’re associated with more qualified traffic and users that are typically further down their path of intent. The good news is that choosing the right long-tail keywords for your website […]

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5 Ways to get SEO Traffic in a Hard Niche
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It’s one of the biggest challenges when it comes to SEO. You can read about tons of different SEO tactics on various blogs, but will they work for you? After all, that’s the important part. Not everyone wonders about this because they know that common SEO tactics will work for them, no problem. But you […]

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