5 Marketing Campaign Improvements to Help Uncover More Donor Revenue
blog.hubspot.com

Modern marketing tools and tactics help nonprofits engage with donors, build trust, inspire support and, ultimately, turn one-time donors into charity advocates. But sometimes, even the most well planned marketing strategies fail to produce the desired results. One possible reason is your team is missing the mark on some key campaign attributes. As you roll […]

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Want to Attract Links to Your Website? Try These 8 Data-Driven Tips [Infographic]
blog.hubspot.com

In the seemingly eternal struggle to keep up with Google’s algorithm updates, savvy marketers are always looking for ways to increase the authority of their content. One of the ways to boost your blog posts in search? Increase the number of quality inbound links from other people’s websites to your own website. While link building is critical […]

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The Simple Guide to Moving Your WordPress Site to a New Domain
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We’re SEOs and marketers, right? Although we might know a bit of the technical stuff, that’s really more for developers. But sometimes, hiring a developer to help out with something isn’t possible. Maybe you can’t afford it, or maybe you would have to wait too long. That’s where you need to take matters into your own […]

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5 Blogs With Comments You'll Actually Want to Read
blog.hubspot.com

Copyblogger rocked the blogging world when they stopped facilitating comments on their blog and instead encouraged people to take the comments to social or to their own blogs. Thing is, this “we know what’s good for you” approach failed to take into account what their readers want – which is, to comment when they want, […]

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14 Things You Could Be Doing During Your Lunch Break
blog.hubspot.com

Your lunch break should be a sacred time. A time when you can step away from your almighty computer and pay homage to the holy pantheon of delicious lunch foods. Whether you’re a worshiper of Sandwich or pay your dues to the Salad cult, your lunch break should be a time when you can unplug, […]

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6 Clever Ways to Get Influencers to Link to You
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One of the most important things I say you should do is create great content. But then what? If you don’t do anything with that content, no one will see it, which is a waste of your time, effort, and money. Once you start using promotional techniques, you’ll start getting readers to your blog posts. A few […]

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Traditional vs. Predictive Lead Scoring: What's the Difference?
blog.hubspot.com

What separates a qualified lead from an unqualified one? That’s the burning question we all have. We want to make sure we know the key factors that make someone qualified so we can focus on the creating and delivering the right content through the promotional channels that make these most sense. Once we establish that framework, we can then […]

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The 13 Best College Facebook Pages (And What Sets Them Apart)
blog.hubspot.com

The first thing you see when you visit a college or university’s Facebook Page is their cover photo. So you might visit a college’s Facebook Page that features a beautiful, colorful, high-definition cover photo and say, “Wow, they did a great job with their Facebook Page.” But, while the cover photo is certainly important, the very […]

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