Want to Be More Creative? Try These 8 Tools
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This post originally appeared on HubSpot’s Agency Post. To read more content like this, subscribe to Agency Post. I’ve always considered myself to be a fairly creative person. According to my mom, I practically burned through coloring books when I was little, which is why it made sense that I majored in art, then media, and wound up in […]

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How Do People Use Twitter? [Infographic]
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With over 270 million active global users, Twitter is a great platform for businesses to communicate with their current audience, gain new prospects, and drive traffic to their websites. But just because lots of people are on Twitter doesn’t mean they all use it the same way. For marketers looking to drive traffic, subscribers, leads, and customers to their […]

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New Data: Should You Include Social Media Icons on Your Homepage?
blog.hubspot.com

This post originally appeared on inbound.org and is reprinted here with permission. The purpose of any homepage is to act as a launching pad for users to find relevant information that’s specific to their needs. Deciding what to include on your homepage, however, is an endless conversation amongst marketers. If you’ve ever been a part of designing […]

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Guest-Posting on Steroids: A 4-Step Blueprint That the Top Guest Posters Use
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I’ve seen many try and many fail. Yet time and time again, others (including myself) get wild results from the same tactic. We’re talking about guest posts, of course. You’ve, no doubt, read that guest-posting is a tactic that can send you traffic, improve your search engine rankings, and establish you as an authority in your […]

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11 Tips to Help Improve Your Brand's Communication Strategy
blog.hubspot.com

As marketers, we strive to communicate with consumers in the ways that they prefer. In fact, marketing is becoming increasingly consumer-driven. For example, with the rise of social media marketing, brands can communicate directly with their customers to develop products that sell, and consumers essentially become product “co-creators.” Today, 80% of online content is user-generated, […]

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How to Get Your Slice of Reddit’s 150 Million Pageviews
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Every once in a while, a new source of traffic will become all the rage. It’s like finding a new oil deposit. For a time, it’s kept a secret, but as soon as it becomes known, everyone wants a piece of it. Reddit has become the latest oil deposit. Marketers everywhere are trying to leverage […]

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Build a Website that Drives Registrations for Your Publishing Event
blog.hubspot.com

  Crafting a website that generates lots of attendees for an event takes imagination and some good old-fashioned common sense. You want potential attendees to be so inspired and excited to come that they’ll move heaven and earth to get there. Here are the 13 key ingredients that an event website must have to do just […]

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How to Easily Create a SlideShare Presentation [Free PowerPoint Templates]
blog.hubspot.com

Please raise your hand if you’ve ever felt personally victimized by PowerPoint. When you open it up, you’re hit with stark black Calibri font on a white background, killing any creative spark you may have felt. It’s daunting enough to creating a 10-slide deck to report your monthly marketing metrics — never mind putting together a PowerPoint that could […]

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