Why Digital Wallets Encourage Spending
blog.hubspot.com

There is a universal truth we must acknowledge. It’s easier to spend money if we never hold it in our hands. This is why people end up in serious trouble with credit cards even when they have wads of cash in their wallets. The “cashless effect” is a very real thing, and it benefits ecommerce […]

4
Like
Save
18 of the Best Email Subject Lines You've Ever Read
blog.hubspot.com

I’d venture a guess you get tons of emails in your inbox every day. Coupons, daily deal sites, newsletters, password resets, lead nurturing emails, social media notifications, invitations to friends’ parties, and maybe even a few emails from your mom. That’s a lot to sift through, never mind actually open. So what makes you want to […]

7
Like
Save
No One Is Going to Read Your Corporate Blog (Unless You Read This)
feedproxy.google.com

So you’re interested in starting a corporate blog. Now what? You already know how it generates sales, but the real questions is…where do you start? And how do you ensure that people are actually going to read your blog (because company blogs are inherently boring, right?) Don’t worry, I’m going to answer all of those questions and more. As […]

6
Like
Save
The Growth Show: Inside the Mind of a Successful Venture Capitalist
blog.hubspot.com

The number one mistake marketers make is assuming the customer is ready to buy the first time they come into contact with your business. – David Skok On this episode of The Growth Show, HubSpot CMO Mike Volpe sits down with David Skok from Matrix Partners. Skok started his first company in 1977 at age […]

5
Like
Save
How to Prepare for Your Next Job Interview
blog.hubspot.com

Applying for jobs isn’t easy.  To start, your resume should be immaculate. Your LinkedIn profile should be optimized to a T. Your portfolio should be creative and indicative of your previous experience. Your application should be tailored to the company you’re applying. Oh, and you’ve got to accomplish all of that on nights and weekends — […]

3
Like
Save
How to Build a Loyal Audience Online [Infographic]
blog.hubspot.com

Although marketers all wish the whole “if you build it, they will come” approach worked, we know that building a following requires more effort than simply hitting “Publish.” Organically attracting a loyal audience of fans and brand advocates is more of a slow, steady process, but it’s one that pays off over time. So what steps need to be taken […]

3
Like
Save
How Amazon Won in Barnes & Noble’s Breakup with Microsoft
blog.hubspot.com

When it comes to the tablet/e-reader game, it’s no secret that Nook has struggled to keep up with its counterparts—specifically the Kindle—since its initial release. It’s been a hard-fought battle for Barnes & Noble, the company that developed and owns the Nook. In April 2012, however, Barnes & Noble held out hope that it could […]

7
Like
Save
Hitting a Plateau with Your Organic Traffic? Here Is How You Keep Growing
feedproxy.google.com

Google is constantly evolving. Not only is its algorithm changing, but the type of data shown within its search results is changing too. For that reason, it’s important that you understand all the changes that have been happening over the years. Why? Because it will help ensure that your site stays relevant so that you […]

8
Like
Save