5 Kid-Friendly Cookie Marketing Lessons for Girl Scouts
blog.hubspot.com

Better get another gallon of milk — Girl Scout cookies have gone digital. That’s right: The Girl Scouts of the USA have approved a brand new platform for most scouts to sell Girl Scout cookies online and ship them across the States starting in the 2014-2015 cookie season. The program is called “Digital Cookie,” and it […]

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How to Use Stock Photos Without Looking Lame [SlideShare]
blog.hubspot.com

Stock photos are tricky. When chosen or used poorly, they can look forced, fake, or just plain silly. (Just look at the photo to the right to see what I mean.)  But when chosen and used well, stock photos can complement the content on your website, in your ebooks, and in your social media posts. So it’s perfectly fine to […]

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The 9 Best and Worst Questions to Ask in a Marketing Automation RFP
blog.hubspot.com

Recently, I came across a really depressing statistic about the marketing automation buying process: According to a study done by VentureBeat, 70% of marketers who purchase a system are either unhappy or only marginally happy with their software. But even though marketers are unhappy with their purchases, they’re still pumping serious cash into the marketing automation industry — […]

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The Top 50 Marketing Blogs on the Internet Right Now (+ Advice From #1)
blog.hubspot.com

If you’re anything like me (and my apologies if you are), you like lists. And, if you also happen to work in marketing, you’ve probably heard of the old AdAge Power150 list — it was a list of the top marketing blogs in the world. I use the past tense, because a few months ago AdAge […]

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Boogie Shoes & Musical Fruit: The Strangest Employee Rewards Ever Given
blog.hubspot.com

This post originally appeared on the Sales section of Inbound Hub. To read more content like this, subscribe to Sales. There are a lot of classics in the world of employee rewards. Money. Time off. Restaurant gift certificates. Trips. All oldies, but goodies. However, sometimes business leaders get a bit more creative … and occasionally, downright […]

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