The 7 Key Components of a Knockout Infographic [INFOGRAPHIC]
blog.hubspot.com

I love me a good infographic — especially when it’s an infographic about infographics. So when I came across this awesome one from Socially Sorted, I had to give it some love.  And the “7 Superpowers of a Knockout Infographic” infographic doesn’t just spew out some stats about infographic usage. It actually supplies some great […]

5
Like
Save
Google+ for Lead Gen: A Simple, 6-Step Process
blog.hubspot.com

I recently read that the “+1” button on Google+ is pushed more than 5 billion times a day. While I tried to wrap my head around what 5 billion anything really means, the marketer in me immediately thought: There’s a lot more people using Google+ than I thought. How can I take advantage of that?

2
Like
Save
How to Create Custom Audience Segments in Google Analytics [Quick Tip]
blog.hubspot.com

I’m gonna be straight with you: Google Analytics is a beast. I’ve been learning and using it for over two years, but I’m still discovering new (or at least new to me) tools and reports that I should be using. With nearly a gazillion reports (okay, I’m kind of exaggerating here), it’s easy to feel overwhelmed when you’re […]

3
Like
Save
Google Algorithm Updates, Blogging Templates, and More in HubSpot Content This Week
blog.hubspot.com

What kinds of new, original offers can I create? What different types of blog posts can I try out? How do I ensure all of my content is high-quality? At one point or another, all inbound marketers ask themselves these questions — and they should. After all, it’s good to constantly seek out new types […]

9
Like
Save
Google's 2013 Algorithm Updates: A Look Back
blog.hubspot.com

When Google makes changes to its all-powerful, mysterious search algorithm, the world of inbound marketing watches and, more often than not, reacts strongly to them. These algorithm adjustments have certainly proved to be challenging for marketers. But, the fact of the matter is it’s on us marketing pros to roll with Google’s

2
Like
Save
What Is Social Prospecting? [In Under 100 Words]
blog.hubspot.com

Inbound marketers know their marketing strategy isn’t complete without social media. That’s where your fans and followers sing the praises of your product (especially in online reviews) for the world to see. But there are two groups of people on social media: Your fans and followers, and then everyone else.

5
Like
Save
7 Ugly Truths a Pretty Website Can't Hide
blog.hubspot.com

A version of this post originally appeared on Inbound Insiders, a new section of Inbound Hub. To read more content like this, subscribe to Inbound Insiders. Have you ever heard anyone say “I chose my bank because its website has cool banners,” or “I always buy from that business because of their

3
Like
Save
How to Write a Video Script [Template + Video]
blog.hubspot.com

Movie directors often solely focus on how to shoot and cut great video, what with their savvy camera tricks and editing techniques. Inbound marketers, on the other hand, focus not only on the importance of how to generate top-notch video, but also why developing great videos is vital to their marketing efforts.

2
Like
Save