How to Get More Insight Into Your Encrypted Keyword Traffic
blog.hubspot.com

Marketers today are spoiled. Admit it! Think of all the amazing technology and tools we have at our fingertips to slice and dice our online marketing performance a hundred different ways that marketers 20 years ago never even dreamed would be reality. But when something we’ve relied on that’s made

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7 Simple A/B Tests That Can Increase Conversions by 10% or More
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Increasing the amount of traffic to your website isn’t the only way you can increase your revenue. Boosting your conversion rate can also provide a nice lift in revenue. When you optimize for conversions, you have to go for big lifts. Small lifts don’t always hold true in the long run, which makes them ineffective. […]

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3 Tips to Get You Started With Photoshop [+Tutorial Videos]
blog.hubspot.com

Hi. My name is Anum Hussain, and I am not a professional designer. But … I’ve “designed” the majority of our marketing ebooks. I’ve “designed” endless PowerPoint presentations. I’ve “designed” CTAs, social

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7 Top Crowdfunding Sites for Nonprofits and Higher-Ed Institutions
blog.hubspot.com

Now that you’re excited to get on the crowdfunding bandwagon, you need the tools that best fit your organization or school to execute a successful online campaign. There are several hundred crowdfunding platforms currently available to choose from with a variety of different features, focus, and pricing. If you’re looking to get started with crowdfunding

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MINI Makes Billboard Advertising Awesome Again
blog.hubspot.com

Inbound marketers aren’t usually hot and bothered over billboard marketing. (Not in the good way, anyway.) We talk about marketing with our brains, not our wallets. Heck, I’ve even mocked the outrageous expenditure billboard marketing requires. But MINI figured out a way to make billboard

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How to Get Started with Pinterest, Write Captivating Intros, and More in HubSpot Content This Week
blog.hubspot.com

Most of the time when I’m reading about marketing, I like to actually learn something I can take away and implement. While I certainly appreciate pontification about industry trends and inspirational thought leadership pieces at times, the content I truly find valuable is content that helps me do my job better.

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How to Get Started with Pinterest, Write Captivating Intros, and More in HubSpot Content This Week
blog.hubspot.com

Most of the time when I’m reading about marketing, I like to actually learn something I can take away and implement. While I certainly appreciate pontification about industry trends and inspirational thought leadership pieces at times, the content I truly find valuable is content that helps me do my job better.

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What Millennials Really Want From Your Nonprofit’s Website
blog.hubspot.com

The Millennial Impact Report has been collecting data since 2009 from groups of individuals between the ages of 20-35, also known as Millennials or Generation X. They release reports of this data on a yearly basis and include trends in giving, service, and communication between Gen X and nonprofit organizations. The 2013 report was no […]

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